You’re in the business of discovering what it is that causes individuals to do what they do, but the reality is that conducting accurate behavioral research studies can be tricky. While you want to regularly connect with your participants and remind them to complete study-related tasks, you also want to capture spontaneous, natural behavior patterns.
With Mosio, achieving that ideal balance is within your reach.
Mosio enables your social research study to collect accurate, useful data with less time and resources, all by utilizing the most popular feature on mobile phones: text messaging.
Research shows that most people keep their phones close by at all times, and study participants are more likely to respond to surveys, reminders or other communication if they have a convenient way to do so. We’ve applied those discoveries in a system that is specifically designed to make your behavioral research study communication simple.
Using text messaging in behavioral studies consistently improves adherence, compliance and data collection. You can also easily create your messages and check your collected data through our web-based, intuitive suite of text messaging modules.