4 Simple Church Service Improvements Using Text Messaging

4 Simple Church Service Improvements Using Text Messaging

A recent study concluded that roughly 98 percent of SMS messages are opened and read within about fifteen minutes of receipt. Given these eye-opening statistics, there’s no doubt that text messaging is the most direct way to communicate with almost everyone today. Throughout the country, many churches are recognizing the importance of text messaging to create a more interactive experience for their visitors and members. In fact, many churches use a two-way text messaging software known as Mosio Q&A, and they love it.

Here are Four Features of Mosio Churches Love

Text to Screen – text questions or comments and then project them onto a screen.

With our innovative text to screen feature, you can let your congregation do the talking. Throughout a service, bible study, or other church events, our system makes it easy to encourage audience participation when they use text messaging to send a comment or question. These comments and questions are then projected onto a large display screen. Not only will your congregation become more engaged, you will also obtain key feedback through a simple text to liven the event in real-time.

Surveys – collect data and information
Many churches would like to survey visitors and members to improve their community outreach plan. Did you know that Mosio offers a simple and powerful way for churches to collect this important data and information?

During the church event, our system enables you to display polls on different screens or monitors. Contrary to similar text messaging services, our platform allows you to include as many questions on the poll as you would like. That way you are able to gather as much information as possible from the attendees.

After a great church event has ended, you can use our system to determine how to improve future events by sending out a simple text message to the attendees.

Alerts – send out text message updates, information or newsletters
According to much research, text messaging alerts have a 99 percent open rate. When you have Mosio by your side, you can make sure that your newsletters never go unnoticed again with our great alerts feature. As more and more of your church members actually read your newsletter, you’ll notice a substantial increase in attendance for church events.

TextChat – interactive, two-way text messaging that can be received and responded to.

In today’s society, pastors and church leaders are busy, and often times, it’s difficult for them to return phone calls in a timely manner. By using Mosio’s interactive, two-way text messaging feature known as TextChat, church leaders will be able to receive and quickly respond to multiple questions and comments from various members.

As church members receive quick and fast responses to questions and concerns, they will be more than willing to continue using text messaging to communicate with the church. The ultimate result of TextChat is a church with improved engagement.

Due to the fact that this amazing feature allows you to communicate 10-15X more efficiently than phone calls, TextChat is also great for church hotlines and helplines.

See how text messaging can work better for your church. Sign up for a free, 14 day trial of Mosio Q&A.

February 5, 2018March 11, 2019

Mosio Announces the Launch of Clinicoin, the Largest Cryptocurrency-based Health and Wellness Community in the World

Health and Wellness

SEATTLE — (Business Wire) — Mosio, Inc., the company providing two-way mobile messaging solutions for healthcare and clinical research, announces today the launch of Clinicoin, a “superapp” platform for healthcare. Clinicoin is the first blockchain platform focused on building a global health and wellness community. The platform gives users the necessary mobile tools to help them manage their lives and lead healthy lifestyles, and incentivizes thee behaviors to make exercise and mindfulness activities fun.

Clinicoin rewards users with its in-app cryptocurrency, CLIN tokens, for engaging in healthy activities via an open source platform. Leveraged by a blockchain-based ecosystem, the platform is designed to connect people, developers and providers, worldwide, improving global health, wellness and research.

Clinicoin offers its users a variety of features including:

- Rewards Engine — enables the distribution of Clinicoin (CLIN) tokens among community members. They can be used for completing healthy tasks, incentivizing adherence or participating in medical research.

- Proof of Engagement (PoE) — the confirmation of healthy activities connected to the Clinicoin platform by two different types of Validators (health app developers and activity leaders). Similar to mining other cryptocurrencies, users earn CLIN tokens for participating in healthy activities and Validators earn tokens for confirming those behaviors.

- Secure Messaging — uses end-to-end encryption, enabling users to interact securely with each other, organizations, researchers and digital tools, keeping them on track with their health and wellness goals in compliance with HIPAA privacy and security guidelines.

- Health and Wellness Marketplace — where Clinicoin members spend their CLIN tokens for access to tools, content, products and services. The marketplace will be powered by Mosio and soon move to a decentralized model.

Educational tools — Users can access digital tools and explore resources and updates about fitness and nutrition to educate themselves with the latest information about staying healthy.

The two other Clinicoin community member types are Developers (programmers, software engineers) and Providers (healthcare organizations, researchers, practitioners). Developers can create, deploy and monetize their software applications connected to the Clinicoin platform. Providers benefit from an easy and secure way to interact with users and gather data through surveys. Leveraging ten years as a mobile messaging solutions provider, Mosio uses its platform to solve patient engagement problems for healthcare organizations, clinical researchers and software companies.

The Clinicoin token sale will open at 9am PST on February 21, 2018 (5pm GMT, Feb 21, 2018) and close at 6pm PDT on March 20, 2018 (1am GMT, March 21, 2018). Of the 3 billion CLIN tokens minted, 600 million will be reserved in the community rewards pool, rewarding users and validators for taking part in and confirming healthy activities. Everyone contributing in the token discount sale will have access to all early buying bonus discounts, with no pre-sales, whitelists or minimums. Once the hard cap is met, an additional 200 million CLIN tokens will be unlocked during the sale, with proceeds donated to global children’s health charities.

About Clinicoin
Clinicoin is a blockchain platform that pays users to be healthy while connecting them with the people who help keep them that way. Building the world’s largest cryptocurrency-based health and wellness community on the planet, the platform is designed to connect users, developers and providers, worldwide, improving global health, wellness and research.
https://clinicoin.io

Read the original press release here: http://www.businesswire.com/news/home/20180205005490/en/

Contact
Blonde 2.0 for Mosio
Molly Winik, +972–58–443–3219 (Cell)
molly@blonde20.com

The Clinicoin Token Sale starts on February 21, 2018. You can earn 500 free CLIN by registering early.

Join us on Telegram to ask questions and stay updated with announcements. We’re also on Twitter, Facebook, and Instagram, so connect with the community!

February 2, 2018

Clinicoin featured in Business Insider

We’re thrilled to have been featured in Business Insider. Read the coverage below.

HEALTH CHAT APP LAUNCHES BLOCKCHAIN POWERED HEALTH PLATFORM: On Thursday, Mosio, a health messaging app that connects patients and doctors, launched Clinicoin, a blockchain-powered platform aimed at encouraging users to engage in healthy behavior. Users are rewarded with Clinicoin’s in-app cryptocurrency, called CLIN tokens, for completing healthy tasks, adhering to their medication regimen, or participating in clinical research. CLIN can then be used to make in-app purchases for things like active-wear, water bottles, and additional services, such as a chatbot that reminds users to take their medication.

“The blockchain offers a way for providers, practitioners, and researchers to confirm compliance and incentivize patients to be more involved in the healthcare process, improving engagement while reducing the costs associated with non-adherence.”

This gamification of consumer-driven healthcare could help to increase adherence to behaviors that positively affect patient health. More so, the use of blockchain technology — a digital ledger — could help improve transparency and drive collaborations within the healthcare industry. “The blockchain offers a way for providers, practitioners, and researchers to confirm compliance and incentivize patients to be more involved in the healthcare process, improving engagement while reducing the costs associated with non-adherence,” Mosio CEO Noel Chandler told Business Insider Intelligence. Read the original post here.

The Clinicoin Token Sale starts on February 21, 2018. You can earn 500 free CLIN by registering early.

Join us on Telegram to ask questions and stay updated with announcements. We’re also on Twitter, Facebook, and Instagram, so connect with the community!

August 23, 2017March 11, 2019

Mobile Messaging News: Mobile Trends, Truth in Texting, Teen Customer Service Text Messaging

BRDSNBZ NORTH CAROLINA TEXT LINE FOR TEENS

Shift NC powers a wonderful “warm line” for teens and young adults via text messaging. From their website:

“The BrdsNBz North Carolina Text Line provides confidential, factually accurate answers to sexual health questions via text message. A young person simply texts a question, and a trained health educator responds within 24 hours.”

OMG! Texting ups truthfulness, new study suggests

Study shows that people are more honest when they reply through text rather than answering a phone call. Researchers found that people who are less tensed tend to say the truth in texting because they are not in time-pressured situation which is most likely observed in phone interviews.

How new technology is helping deliver sexual health services

Technology is seemingly becoming the new way of young generation in communicating with its peers. Mobile applications and other social networks allow teenagers to get results in a jiffy. As a result of this innovations, sex education can further be propagated to young people conveniently by providing them advice and factual information.

Text Messaging Helping to Keep People Healthy

Text Messaging proves to be an effective medium of delivering health service to a larger percentage of people. A good example is a successful vaccination program to those children whose parents earn a relatively small income.

Texting Has Health Benefits (Take That Mom and Dad)

There are several advantages people can get through text messaging. A simple text of encouragement can help patients suffering from depression feel better about themselves. Texting provides information for pregnant women about better prenatal care. And also, it allows patients who were admitted for high level of alcohol to receive advice through text message on how to limit their drinking habit.

Texting Dominates As Teens And Young Adults Make Fewer Phone Calls

Teens and Young Adults are now more into Texting than Calling. Study shows that the trend in younger generations nowadays is visiting social networking via their mobile and using more of their fingers in texting messages rather than just mere holding it for voice calls.

Teen Stores Try Texts as Gr8 Nu Way to Reach Out

Texting has become the gateway of retailers in advertising their products to younger generation effectively. Marketing their items to young customers by mobile texting of pictures and video can increase their chances of getting known quickly.

Tech trends: Mobile changes everything

Hotel establishments are in demand of mobile devices in increasing their guest attendance. Mobile technology can help promote innovations in amenities and services a hotel has to offer. It enables guest to engage in any applications the hotel provides in their own convenience.

Reports: Mobile trends in travel technology

According to study, 58% of American consumers aging from 12- 64 have their own smartphone device which translate that they are becoming more mobile. This can pave way for travel technology to increase its sales and maybe sooner or later consumers will be booking travel via mobile as well.

5 Text Messaging Tactics Restaurant Owners Can Use To Attract Customers

Restaurant found a new way in attracting customers through Text Messaging. The current way of enticing people to visit once restaurant is via text message marketing. There are 5 tips of doing it: text subscribers before meals to provide them options before dining, advertise specials online, surprise rewards to customers like free appetizers, instantly-redeemable coupons and lastly interact with subscribers to know their feedback about the food, service and ambience of the restaurant.

Compiled by Mosio mobile messaging software. All copyright belongs to original owners.

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July 25, 2017October 8, 2018

Event Text Messaging | 6 Ways to Use SMS at Events, Conferences and Meetings

A few weeks ago I was at a conference in San Francisco, settling in for the keynote presentation, when the event host reminded everyone that there was a free Conference app they could download with information and other links, and that a screen would be showing the conference Twitter feed all day. I looked at the people sitting to either side of me, and they were checking their text messages on their mobile phones, not their smartphones.

It reminded me that just 28% of all mobile phone users in the U.S. have smartphones and I wondered, again, why conference and event organizers focus on the new thing that reaches just 1 in 4 attendees, when they could create similar systems through event text messaging and reach virtually everyone.

Events, conferences and meetings are all about communication, and text messaging is a powerful way to improve that communication, expand participation, and talk to people with the technologies they are using. With that in mind, here are…

6 ways you can use text messaging for your next event, conference or meeting

1. Text Information Booth: Designate a line where event attendees can text for information about the agenda, expo booths, lodging, meals, or any other aspect of the event. Make sure that someone is responsible for responding promptly, and that you publicize this line in event literature.

2. Text Questions: Many conference organizers find it clumsy to run around the floor with a microphone for questions after a panel or speaker. Enabling attendees to text their questions will produce more questions for speakers to answer, and allow them to choose the best to respond to.

3. Text to screen: Empowering event or conference attendees to make their voices heard by displaying messages for everyone to see increases participation, expand the conversation and tells attendees that you value their contributions.

4. Text Message Polling: Want to take the pulse of your audience during a speaker or a break? Want to gauge interest in topics for the open sessions on the final day? Text messaging is the ideal way to get feedback from your entire audience.

5. Text Message Sponsorship: Text messaging is another way to get your sponsor’s names out there. With any of the tactics described in this post, your sponsor’s name can be included in the response text.

6. Text Message Follow Up: Establishing an interaction based on trust between organizers and attendees means that your outreach will be read, and that means you can follow up. Leveraging the text message relationships you built through your event at the point of experience.

And these ideas are just the beginning. If you want to talk about how to customize text messaging for your event, conference or meeting, we would love to talk with you.

See pricing and sign up for a free 14 day trial now.

March 20, 2017March 11, 2019

3 Problems Text to Screen Software Will Solve

What does your ideal conference, seminar or meeting look like? You have put in the time and money to get the word out. The brochures look beautiful. All of the presenters are lined up and ready to go. You gaze out into the sea of faces, and delight in there not being an empty seat in the house.

Then, it happens: During the question and answer session, someone knocks the microphone doesn’t work or it is making a popping sound. The sound does not amplify anymore, and people in the audience cannot hear the questions, much less the answers. With twenty-three people still in line to get their concerns addressed and two-hundred people in the conference hall getting irritated and restless, you feel the anxiety starting to build as all of your best-laid plans start to fall to the wayside.

As you slowly slink into the background and make a mental note to update your resume, someone comments that you should have used text to screen software, and you just cringe.

Three Problems Text to Screen Software Will Solve

1 – No Microphones in the Audience
An audio problem during a presentation can unravel weeks of planning in a split second. When you implement text to screen capabilities, you do not have to worry about questions not being heard; they will be displayed on the screen for all to see. The only voice projecting is that of the speaker on the stage.

There is also no need for presenters to walk around the crowd chasing after raised hands, nor do people have to wade through the aisles to make it to microphone stands strategically placed around the auditorium. Furthermore, no one likes standing up to wait in line in front of hundreds of people. So, don’t make them!

2 – Apprehension and Fear
Glossophobia is the fear of public speaking. A whopping 75 percent of people suffer some anxiety or downright terror at the thought of getting up in front of a crowd and talking. To make matters worse, this number does not include those who suffer social anxiety or other generalized anxiety disorders. This statistic is of concern to anyone who genuinely wants to hear their audience, because there are so many unasked questions left due to people being afraid to ask them.

By allowing people to ask questions and address their concerns through text messaging, you are allowing anonymity and setting their fears at ease.

3 – Inappropriate Questions
We can all agree, every question is not a good question. There will always be that one person who just cannot wait to get to the microphone, sometimes it’s hard to tell if they have a question or just want to talk. Time is wasted and the audience annoyed. They can be disruptive at best, and at worst can turn a promising gathering into an awkward tangent. Wouldn’t it be wonderful if you could moderate the questions before they get asked?

You can! With text to screen software, your staff can vet questions as they come in, removing those that are inapplicable to the discussion.

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

March 15, 2017March 11, 2019

7 Tips to Use Text Messaging to Make Your Next Event the Most Successful One Yet

Events are all about communication, and when your business hosts one, be it a meetup or full-blown conference, the success of it lies in how well you can communicate and hold your audience’s attention. What better way to accomplish that than by placing yourself in their hands?

Here, we will give you seven ideas to use text messaging for events and make your next one the most successful yet!

1 – Concierge by Text
If your event is a big one, chances are people are going to be attending from all over. You can help make their stay as enjoyable as it can be by ensuring they have all of their concerns answered in a timely fashion. Add a dedicated text number in your event information to have customer service representatives answer their questions about directions, lodging, where the best eateries are and more.

2 – Build Your List
It is all in the list. This sage wisdom has been passed around the internet marketing world for over a decade now, and it is still a relevant piece of advice. Now, you can make it easier on your customers by instructing them to join your opt-in through text message. Add this information to your flyers, put a message up on the screen or have the speaker ask for it so you can see those addresses come flying in real-time.

3 – Run a Giveaway
Encourage interaction by letting your audience know they can win some cool prizes just by interacting with you on their phones. Let them know that at the end of the event a certain number of participants will win and that every person that interacts is automatically entered. The idea of winning something gives added incentive to send in their emails, vote in your polls and whatever other awesome systems you set up.

4 – Calculate Votes
What better way to learn what customers want than by asking them? Gone are the days when you would pass out questionnaires, wait for them to be turned in, and then pay someone to tally up the responses and make a nice little pie chart for you to see if the masses want their widgets in red or blue. These days you can see results calculated as they come in and be certain that the count is right. You know, since machines do not have that whole “human error” element.

5 – Questions, Anyone?
No one likes tripping over microphone wires, much less waiting in line to speak into one. If your guests can ask presenters questions from their phone without the embarrassment of having to actually speak, you will make them very happy indeed!

6 – Gauge Success
You may think your event went off without a hitch, or you might be fearing that it tanked. We all know that the customer is always right, so you better find out what they think. After the event ends, send the attendees a quick survey to see what they thought.

7 – Thank Them
The people who graciously took time out of their busy lives to listen to you at least deserve some appreciation, right? A little thank you goes a long way, and this text will show how much you care.

As you can see, businesses can use text messaging for events in many creative ways. How will you spice up your next get-together with our technology?

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

October 6, 2014March 12, 2019

How to Ensure Productive Town Hall Meetings by Using Mobile Text Messaging

Nowadays, town hall meetings are very common to discuss any concerns or host celebrations. The main goal of these meetings is to gather everyone together and have some sort of announcement. Many town hall meetings have a Q&A session, however, in many cases, people don’t participate. Text messaging is an event technology service which can help encourage attendees to participate by asking questions and offering feedback.

One of the major advantages to text messaging is it allows someone to ask a question or provide feedback anonymously. Some people are not comfortable providing feedback in a public setting in front of a group of people. If you give people an opportunity to provide their feedback or ask questions anonymously, you will increase participation.

In some town hall meetings there isn’t a Q&A session available to attendees due to time constraints or the number of people in attendance. By using text messaging, you will give everyone a chance to ask their question or submit their feedback, without the need to wait their turn in a long lineup. Also, you may collect questions and feedback at one meeting, and then address them at the next meeting. This will help save time, as perhaps one topic that is scheduled does not need to be discussed as there aren’t any questions on it.

If town hall meetings are held in a big corporate event, or political, environment, then almost no questions are answered directly anyway. So, there is little incentive for people to stand up and try to be heard in a big group of people, if it’s likely their question won’t be answered anyway. Text messaging allows not only the people in attendance to ask a question, but also it allows the meeting moderators to screen the questions, in case someone is submitting something that is inappropriate. By collecting questions via text message, the event coordinators, moderators, or anyone else can send answers back should they choose as well.

Text messaging has many benefits to help ensure a productive town hall meeting, especially since it allows anyone to have their say. For your next town hall meeting, why not give it a try?

September 30, 2014March 12, 2019

Why Text Messaging is Still One of the Best Conference Technologies

Hey! This is 2014, the decade of numerous advancements in technology to help make our lives and businesses easier to manage and more comfortable. With recent advancements in science and technology, conferences are becoming more productive and more engaging than ever before. New technologies are being used in conferences to help boost audience engagement and collect feedback. However, even with all the technological advances none have come close to beating out text messaging as one of the best conference technologies.

Why is that? The answer is simple. Text messaging is easy to use, affordable, doesn’t require extra instruction for people to use it, and doesn’t require any additional equipment.

You will see there are a number of different conference technologies to choose from when planning a business conference. You may even be tempted to use some different technologies instead of text messaging. However, these newer technologies have some drawbacks. Your audience may not be familiar with the technology and will need some additional help to use it, resulting in lost time, or lost feedback. However, almost everyone and their brother knows how to write a text. So, nobody will have any issue in asking a question or supplying feedback.

98% of people have a cellphone. They are pretty much universal, and most people never leave home without one. This is a huge benefit above using another audience response systems as you won’t need to rent any equipment or pay people to install it. Everyone brings their own. Also, some audience response systems rely on using microphones, and for that people need to wait their turn to use it. With texting, everyone can submit their feedback or question, whenever they want.

Your company can not only save a lot of money by not needing to rent any additional equipment, but it’s also more aesthetically pleasing as you don’t have a bunch of wires running all over the place.

Text messaging is also very affordable, and many people have a texting plan with their carrier. Also, besides the fact that an attendee can provide their feedback or ask their question anytime they want, they can also do so anonymously. Organizers of the conference can also send out any important announcements regarding times, venues or special alerts via text message as well.

For all the above reasons and more, text messaging is still at the top of the list when it comes to conference technologies to help improve audience engagement and participation. Be sure to check out text messaging for your next conference, before thinking about an expensive audience response system.

September 24, 2014March 12, 2019

How To Properly Utilize Text Messaging At Your Corporate Events

Corporate events are crucial to a company gathering feedback and input from business partners, employees, and clients. Therefore, it is essential that the event is engaging in order to collect the maximum amount of feedback. Many times organizers of these events fail to make the event as engaging as it could be. For this reason, starting to incorporate text messages can be a good start to making your events more engaging, and thus more successful.

No More Microphones, Use Your Mobile

It is often considered alright if your employees wait in line and give their comments by being passed a microphone or standing in front of a podium. However, can the same be said for your clients and business partners? What if you have 1,000 attendees and everyone has something to say? It can be embarrassing, and frustrating if someone leaves a corporate event without being able to have their say. Text messaging not only allows everyone who wants to chime in chime in, it also allows them to do so in a more anonymous way.

Ask Questions Safely & Anonymously

Traditionally in corporate events attendees need to stand up to ask a question. As a result, some people may not provide feedback because they don’t like to be in the spotlight. In some cases employees are afraid of asking questions on misconduct or some decisions the company is making. This cuts down on crucial feedback the company needs in order to move forward. By adding a layer of anonymity, more people are encouraged to speak their mind.

Invite Attendees To Ask Question Via Mail Or Text Message & Show On Screen

By using text messaging, you are allowing attendees the choice of if they want to give their feedback or ask questions via their phones or e-mail. Also, by ensuring that all questions being asked are being shown on a screen somewhere, it helps to cut down on duplicate questions. This also encourages more engagement because attendees can see that other people may have the same questions or feedback they do.

Make sure you also have the option to moderate questions and not post all of them to the big screen. Some questions are of a more sensitive nature, and not meant for the public eye. By making it a choice if the question is posted or not, you give attendees the security to ask what they want, without risking exposing some sensitive issue that may not have been brought up initially.

See, not only can anonymous text messaging make the attendees more comfortable about asking questions and providing feedback, you won’t miss out on any feedback due to needing to wait one’s turn to chime in.

See Mosio for Events Pricing and sign up for a free trial.

August 14, 2014March 12, 2019

3 Event Solutions Made Better Using Text Messaging

There are many important events where the audience joins in to solve a problem or to discuss any important concern. During this type of event, everyone in the audience is welcome to join in the discussion, represent their thoughts and give opinions. However, most events are not engaging enough. Some people are too shy to stand up with a microphone to ask questions, share feelings or share an issue or any concern with everyone else at the event. At the same time, some people may miss the event because of a change in the event venue or time. Gathering information, performing a survey, or collecting feedback on any issue from event participants is not always easy because of low engagement. Text messaging is one of the best event solutions that can increase engagement at events.

1. Increase Audience Engagement

Text messaging is a good way to make an event engaging because more attendees from the audience can ask questions, and share opinions at the same time, without needing to wait for their turn at the microphone or podium. The more conservative and shy attendees will also not generally want to stand in front of everyone to ask their question or share an opinion. As a result, not everyone will get to share their feedback at the event and some attendees will leave with frustrated after the event. By using text messaging, anyone with a cell phone can participate in the event discussions and share their feelings, questions and feedback in complete anonymity. This helps both attendees and event organizers ensure that engagement at the event is highest it can be. So, the way will be helpful for both the event and attendees.

2. Last Minute Alerts and Announcements

Sometimes an unforeseeable circumstance will cause the date of an event, or the venue of the event to be changed at the last minute. It can be difficult to get in touch with everyone who was going to be attending the event to make sure they have the updated and correct information. Text messaging is an excellent event solution to help distribute vital information for an event. Over 98% of people have a mobile phone and can receive text messages. This means that not only can they participate easily, but they can also get important updates or even next event venue locations.

3. Collect Feedback from Attendees

Text messaging can augment event solutions, especially where event organizers may want to collect feedback from attendees to see how they may make the event better in the future. It allows anyone with a cell phone that can send and receive messages participates, get important updates and information, and give feedback via surveys. Normally, a person would need to write something down on a piece of paper, or use a special piece of equipment in order to participate. A lot of people don’t want to go to the trouble to participate if it isn’t extremely easy for them. Text messaging as an event solution solves that issue.

January 3, 2014March 12, 2019

Integrating Mobile Technology Into Healthcare: A Clinical Trial Success Story

The effect of using mobile technology during a clinical trial weight loss study was explored in a Journal of the American Medical Association (JAMA) Internal Medicine article.

The study, titled “Integrating Technology into Standard Weight Loss Treatment: A Randomized Controlled Trial”, was 12 months long with 70 participants (mean age 57.7 years, 85.5% male) with a BMI > 25. There were two groups of participants: those who received standard physician care (Standard treatment), and those who received standard treatment supplemented with mobile technology (+Mobile treatment).

Patients in the +Mobile group remotely monitored diet, exercise, and weight on PDAs. This data was submitted daily by participants at the start of the clinical trial, and tapered out to once a month by the end of the study. A status thermometer on the screen of the PDA was then updated automatically based on the patient’s entered data. This allowed patients to remain up to date with their total intake and energy levels for each day.

Results were in favor of mobile technology use. Data showed that the +Mobile group lost 8.6 pounds more, on average, than the Standard group. Additionally, 36% of participants in the +Mobile group lost at least 5% of their initial body weight, as compared with 0% of the Standard group, at the three-month time point. These results occurred due to an intensive multicomponent behavioral treatment consisting of physician care alongside supplemental mobile technology use. Thus, two components were implemented to aid in weight loss, with only one (direct care) requiring extensive time and training by physicians. This addition of mobile technology is an easy adjustment that can be made in many clinical trial settings without additional effort by primary investigator physicians!

Photo used with permission of author, Bonnie Spring.

This study shows the promise of mHealth technology in patient care and clinical trials. Not only is mobile technology successful in engaging participants, it also requires less intensive time and instruction by physicians and more remote commitment of the patients. The power and potential of mHealth technology in creating healthy change is evident in these results. Mobile technology is truly a building block to the next level of successful patient care in clinical trials!

To learn more about implementing mobile technology in research, visit http://www.mosio.com/research.

Author: Emily Waller holds an Honors B.S. in Biomedical Engineering, has worked on numerous clinical trials, and as a medical & technical writer. She writes to promote innovative ideas in healthcare, technology, and research within the online community. She also loves photography, neuroscience, and household DIY projects.

November 29, 2013March 12, 2019

Clinical Trial Promotion and Subscription via SMS

Image courtesy of adamr / FreeDigitalPhotos.net.

SMS and Email Subscriptions: A Case Study

SMS has the ability to considerably increase email signups. At least, that’s what a Zettasphere case study reviewed by Tim Watson, an independent email marketing consultant, showed late last month.

In the study run in the United Kingdom, Deal Monster created an ad for £5 off of first purchase. This ad was placed in a local newspaper for a few weeks, and either stated that the deal could be claimed via web signup link or by texting an email address to the number ‘84101’. By the end of the study, SMS created 3.3 times more signups than the web link.

Watson believes that the reason for the shining SMS performance is clear: “Time and time again I see that making processes simpler, faster, and more immediate improves conversion.” SMS does just that.

SMS Promotion and Subscription in Clinical Trials

SMS provides a direct, concise, and easy way to relate to another person. It is always available, trustworthy, and convenient. This is why SMS is so vital in clinical trials: SMS allows patients to easily access trial information, including sign-ups and prescreening questions. Imagine if your sign-ups for a trial increased more than threefold… Your recruitment would be outstanding!

There is a clear benefit to having SMS as an available option for potential research patients. In his article, Watson provides suggestions for using this “SMS-2-subscribe” approach by using offline touch points. These points provide exposure so that potential patients are able to ‘subscribe’, or sign up, to receive trial information. Watson’s suggestions include printing on receipts, posters in waiting areas, exhibitions, auditoriums, live screens, and print materials. The idea is to provide as many avenues as possible to get future patients connected with your site via SMS, a mobile technology that is used at least daily.

Increasing offline touch points to drive home subscriptions via SMS can only benefit a research site. With the simplicity and immediate connection that SMS provides, trial recruitment could be increased significantly! How do you think that your recruitment numbers could change?

Want to know more about using SMS in clinical trials? Head over to http://www.mosio.com/research for more information and a free consultation/quote.

July 8, 2013March 12, 2019

Text Messaging News: Beginning today, just text for train ticket, Aid Workers Turn to Text Messaging to Improve Food Aid Delivery to Refugees in the Western Sahara, Text Messaging Remains Vital to Businesses: Survey

Text messaging is always something many believe to be a private matter, and with a new system put in place by Watsonville police, crime-stoppers have managed to take advantage of that line of privacy. Text messages will go through a third party system and then arrive to any police officers on patrol. This new line can be quickly used to give tips to police about new crime they may miss out on, or just to notify the police that something isn’t quite right. We believe that thanks to the high speed nature of texting, this could become a very handy tool.

Text messages help Watsonville police gather anonymous tips

We all need to call the cab from time to time, but this article is the first to make us realize that there really isn’t any other form of public transport that offers this quick ‘order of service.’ A business in India hopes to change this by allowing train passengers to book for tickets before the train’s arrival. It’s easy to imagine that this could make travel by train a whole lot smoother and more convenient for both those working for the train and the passengers. We really hope we see a similar service being adopted worldwide.

Beginning today, just text for train ticket

Marriott hotels expand mobile check-in

Aid Workers Turn to Text Messaging to Improve Food Aid Delivery to Refugees in the Western Sahara

Text Messaging Remains Vital to Businesses: Survey

Compiled by Mosio mobile messaging software. All copyright belongs to original owners.

July 8, 2013March 12, 2019

Events and Conferences News: 7 Reasons Virtual Conferences Will Transform Industries Worldwide, Planners encouraged to embrace event technology, Meeting room of the future survey: 59% indicate that the meeting room will go fully digital by 2014

An article by Michal Tsur on huffingtonpost points out some very valid arguments about why virtual conferences can be very positive for everybody involved. Typically conferences can be expensive and difficult to arrange, but with the power of the web, a virtual conference could take place anywhere, at any time. We think that it’s pretty exciting to be able to inspire, discuss and theorize with a huge group of people even if nobody is physically sharing one space. Perhaps we’ll see some interesting start-ups to support virtual conferencing in the future.

7 Reasons Virtual Conferences Will Transform Industries Worldwide

If more than two-thirds of event professionals are saying that online attendance is growing, it’s pretty clear to see that not only do the event holders benefit from virtual conferences, but many others can benefit as well. Once again, it’s amazing to be able to harness the power of the web to build bridges between people and allow anybody with internet access to get involved with whatever they feel passionate about. We’re really excited to see what the future of the internet brings us.

Online Event Attendance Growing, Study Shows

Events getting interactive, poll from Church House reveals

Planners encouraged to embrace event technology

BARCO : Meeting room of the future survey: 59% indicate that the meeting room will go fully digital by 2014

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