Event Text Messaging | 6 Ways to Use SMS at Events, Conferences and Meetings

A few weeks ago I was at a conference in San Francisco, settling in for the keynote presentation, when the event host reminded everyone that there was a free Conference app they could download with information and other links, and that a screen would be showing the conference Twitter feed all day. I looked at the people sitting to either side of me, and they were checking their text messages on their mobile phones, not their smartphones.

It reminded me that just 28% of all mobile phone users in the U.S. have smartphones and I wondered, again, why conference and event organizers focus on the new thing that reaches just 1 in 4 attendees, when they could create similar systems through event text messaging and reach virtually everyone.

Events, conferences and meetings are all about communication, and text messaging is a powerful way to improve that communication, expand participation, and talk to people with the technologies they are using. With that in mind, here are…

6 ways you can use text messaging for your next event, conference or meeting

1. Text Information Booth: Designate a line where event attendees can text for information about the agenda, expo booths, lodging, meals, or any other aspect of the event. Make sure that someone is responsible for responding promptly, and that you publicize this line in event literature.

2. Text Questions: Many conference organizers find it clumsy to run around the floor with a microphone for questions after a panel or speaker. Enabling attendees to text their questions will produce more questions for speakers to answer, and allow them to choose the best to respond to.

3. Text to screen: Empowering event or conference attendees to make their voices heard by displaying messages for everyone to see increases participation, expand the conversation and tells attendees that you value their contributions.

4. Text Message Polling: Want to take the pulse of your audience during a speaker or a break? Want to gauge interest in topics for the open sessions on the final day? Text messaging is the ideal way to get feedback from your entire audience.

5. Text Message Sponsorship: Text messaging is another way to get your sponsor’s names out there. With any of the tactics described in this post, your sponsor’s name can be included in the response text.

6. Text Message Follow Up: Establishing an interaction based on trust between organizers and attendees means that your outreach will be read, and that means you can follow up. Leveraging the text message relationships you built through your event at the point of experience.

And these ideas are just the beginning. If you want to talk about how to customize text messaging for your event, conference or meeting, we would love to talk with you.

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6 Ways to use Text Messaging, the New Audience Response System for Events

6 Ways to use Text Messaging, the New Audience Response System for Events

Audience response technology has come a long way from the clickers of yesteryear. Today they are versatile tools that can be effective in a myriad of applications, and through the power of software as a service (SaaS) and text messaging, it is no longer necessary to rent physical equipment. Your users do not even need a smartphone! Here are seven examples of how forward-thinking companies are utilizing this exciting technology.

1 – Schools and Universities
Teachers from kindergarten through college can use audience response to give out quizzes that generate real-time answers and consequent assessments faster than putting pencils to paper ever could. The embarrassment of students being in the “spotlight” when raising their hands is removed, so educators see higher percentages of student interaction when utilizing these audience response systems.

2 – Staff Training
These tools are highly useful for workshops and employee training. Testing is quick and efficient, and trainers can analyze knowledge retention immediately to recognize what areas they need to address in more detail.

 3 – Engaging Audiences Through Gaming
How many times have we all sat through conferences and meetings in which we struggle to stay awake? Adding elements of gameplay to speeches and presentations can keep audiences engaged and interested. You can accomplish this through polls, interactive questions and much more.

4 – Risk Management
Risk management is a critical process for a variety of institutions. Audience response technology can be used by team members to gauge many different viewpoints at once, which managers can then quickly turn into visual representations showing the risks of any given project.

5 – City Government Meetings
Towns and cities have long used polling responses to determine how to use budgets, see where the majority of citizen concern is and more. Utilizing instant response, city leaders can reduce analytical time by knowing how voters feel on issues right away. The technology also cuts out wait times in question and answer sessions by removing the need for people to wait for their turn at the microphone, and it likewise reduces impropriety because questions can easily be vetted.

6 – Trade Shows
It can be hard to stand out at trade shows when your booth is surrounded by many others all vying for the attention of the crowd. When a business incorporates audience response systems into their presentations, the spectators will remember them as the booth that gave them a unique experience. You might allow questions by text, set up a trivia game or come up with another way to keep them engaged.

Every day, companies are coming up with new and exciting ways to train staff, get instant feedback from employees and consumers alike, stay in front of their competition and much more. How will you use audience response system at your next event?

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

Why Text Messaging is Still One of the Best Conference Technologies

Hey! This is 2014, the decade of numerous advancements in technology to help make our lives and businesses easier to manage and more comfortable. With recent advancements in science and technology, conferences are becoming more productive and more engaging than ever before. New technologies are being used in conferences to help boost audience engagement and collect feedback. However, even with all the technological advances none have come close to beating out text messaging as one of the best conference technologies.

Why is that? The answer is simple. Text messaging is easy to use, affordable, doesn’t require extra instruction for people to use it, and doesn’t require any additional equipment.

You will see there are a number of different conference technologies to choose from when planning a business conference. You may even be tempted to use some different technologies instead of text messaging. However, these newer technologies have some drawbacks. Your audience may not be familiar with the technology and will need some additional help to use it, resulting in lost time, or lost feedback. However, almost everyone and their brother knows how to write a text. So, nobody will have any issue in asking a question, or supplying feedback.

98% of people have a cellphone. They are pretty much universal, and most people never leave home without one. This is a huge benefit above using another audience response systems as you won’t need to rent any equipment or pay people to install it. Everyone brings their own. Also, some audience response systems rely on using microphones, and for that people need to wait their turn to use it. With texting, everyone can submit their feedback or question, whenever they want.

Your company can not only save a lot of money by not needing to rent any additional equipment, but it’s also more aesthetically pleasing as you don’t have a bunch of wires running all over the place.

Text messaging is also very affordable, and many people have a texting plan with their carrier. Also, besides the fact that an attendee can provide their feedback or ask their question anytime they want, they can also do so anonymously. Organizers of the conference can also send out any important announcements regarding times, venues or special alerts via text message as well.

For all the above reasons and more, text messaging is still at the top of the list when it comes to conference technologies to help improve audience engagement and participation. Be sure to check out text messaging for your next conference, before thinking about an expensive audience response system.

Increase Audience Participation At Your Next Event Using Text Messaging Software

Are you satisfied with the rate of audience engagement? If you’re not, then you should try something new at your next event to increase participation from your attendees. There are many ways that you can make your next event or town hall meeting more engaging, however, you should try and make sure that the way you use is not only easy, but can also offer anonymity. Why would you want to allow anonymous feedback or questions? Some people are just shy, or don’t want to speak up with everyone’s eyes on them. So, by ensuring that the way you use to gather feedback is not only easy, but also anonymous you will easily increase the engagement from your attendees. Text messaging is not only affordable, but it also fills both of these needs.

Text messaging software is an easy and comfortable method for people to submit their feedback or questions at any event or meeting. This is because 98% of mobile phones can send and receive texts, and the average person already texts numerous times a month. Not only that, but some audience engagement technologies require some sort of app or smart phone to participate, and while ownership of smart phones is on the rise, the majority of people still do not have one. Also, who wants to be forced to install an app on their phone to be able to leave feedback at an event or meeting? As a result, less people participate than before, rather than more.

Using text messages is also an excellent way to distribute any sudden notice, venue change, or other important information and ensure that the majority of your attendees get it.

Text messaging also allows everyone who wants to provide feedback to provide it. With more traditional methods, people would need to wait their turn, and as we all know, it is not always possible to get to everyone in the time allotted for the meeting or event. This means that there could potentially be essential feedback or questions missed out on. Text messaging allows you to save those for later, to ensure they aren’t missed. 

In a nutshell, text messaging software increases audience participation in the following ways:

  • No extra Software is required
  • Comfortable & easy to use with no more learning
  • Provide Answers after meeting session too!
  • Great way to response anonymously

In conclusion, if you start using text messaging in your events and meetings, you can expect to increase your audience participation by quite a bit.

Text Live, Real-Time Messages at Events – 5 Things Text Messaging Does that Conference Apps and Event Apps Can’t Do

When event management professionals consider what kind of technology to use for their events, many automatically think about smartphone apps. However, they are generally not the best choices for conferences. Instead, text messaging allows for more widespread and easy participation.

1. Text messaging data allows information to be available to everyone at the event.

Apps only work on smartphones and not everyone has a smartphone. But most people do have a cell phone. When you text live in real-time, you can reach everyone with a cell phone, regardless of the kind of phone.

2. Text messaging uses automatic confirmation messages to inform participants that their messages have been received.

While many apps use confirmations, they often take time to appear. When event managers use text messaging, however, participants who send text messages to the group using the group’s short code receive an automatic confirmation message to affirm that they’ve contributed.

3. Text messaging enables seamless communication between attendees and event organizers.

When text messaging is used, messages are received quickly, easily and automatically, so organizers know what participants are thinking or have questions about. And the best part is that organizers can immediately respond, satisfying their participants.

4. When organizers use text live, communication is available across phone types.

Smartphone apps must be developed for all operating systems. Texting can be used on any OS.

5. Texting services do not require app store approval like apps do.

Getting an app approved for sale in an app store is often a lengthy process that requires review by multiple phone providers. Event organizers who use texting live and in real-time can do so immediately.

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