Texting is the New Talking and You Need a Text Hotline

Photo by Jametlene Reskp on Unsplash

When people are looking for support during a crisis, the answer may just be a text away. That’s because many crisis hotlines are offering texting services as a way to reach more people. What used to be men and women from younger generations are now adding text messaging to reach older demographics, 40-65 year olds are the fastest growing group of texters.

We are a text-based society, and that’s exactly why your hotline, helpline, or support software should be utilizing two-way text messaging. There are several benefits to adding a text hotline to your service.

It Supports Texting As The Preferred Mode Of Communication

One of the primary reasons why you need a text hotline is because most people prefer to text rather than talk. Texting really IS the new talking, providing hotlines and helplines with an opportunity to augment their services using the most popular channel on mobile phones.

Another benefit, besides the popularity of text messaging, is the fact that it provides process efficiencies in providing assistance. Not only is there a time-shifting element to messaging, additional resources such as links, videos, and images can be sent over SMS, providing access to quick and helpful information that may have to be spelled out over a phone call, taking up valuable time.

A few quick stats about texting:
* Over 80% of Americans use text messaging every day to communicate.
* Texting is 10x faster than phone calls, which means hotline/helpline moderators can help more patrons in less time (and even at the same time).
* 97% of texters open and read every text message they receive. Because text messages are like the subject line of an email, this really isn’t that much of a surprise.
* 85% of customers want their text messages with business to be two-way conversations.

Clearly, text messaging is a popular mode of communication in today’s society, and it’s encouraging people to seek emotional support from hotlines now more than ever.

Text Hotlines Allow People To Remain Anonymous

Text messaging offers an additional layer of anonymity, which is a big deal for people in crisis as most of them don’t want their spouses, roommates, or neighbors to overhear them talking to a counselor on a hotline. Understandably, people who seek hotline support don’t want to be judged for their struggles from the people closest to them.

Thankfully, exceptional text messaging support software offers people the opportunity to share their problems and concerns discretely. Instead of “voicing” their concerns on a telephone call, they can communicate their problems privately via text message if you’re using a great text hotline.

Texting Encourages People To Feel Safe Communicating

Contrary to traditional hotlines, a text hotline enables people to hide their emotions more effectively whereas an actual telephone conversation may make them feel raw and exposed. As a result, many hotline callers are less likely to express their true feeling during a telephone call for the fear of being openly judged from the person on the other end.

Anecdotally, we know that text messaging provides a males are more comfortable with texting because it helps them to protect some of their emotions, opening a line of communication that may not exist in a phone call format. This isn’t only males, but young people in general aren’t speaking on the phone to their friends and family, so it’s no surprise that there may be a discomfort in calling into a hotline for support. Some of our clients who may require telephone interviews/appointments for data collection in their research use text messaging as a reminder of the upcoming phone call so the respondent will answer when they see the number.

For more information on how Mosio Q&A can help you offer innovative and effective text messaging solutions for your hotline or helpline, visit https://www.mosio.com/qnaplans to view pricing and sign up for a free, 14 day trial.

3 Problems Text to Screen Software Will Solve

What does your ideal conference, seminar or meeting look like? You have put in the time and money to get the word out. The brochures look beautiful. All of the presenters are lined up and ready to go. You gaze out into the sea of faces, and delight in there not being an empty seat in the house.

Then, it happens: During the question and answer session, someone knocks the microphone doesn’t work or it is making a popping sound. The sound does not amplify anymore, and people in the audience cannot hear the questions, much less the answers. With twenty-three people still in line to get their concerns addressed and two-hundred people in the conference hall getting irritated and restless, you feel the anxiety starting to build as all of your best-laid plans start to fall to the wayside.

As you slowly slink into the background and make a mental note to update your resume, someone comments that you should have used text to screen software, and you just cringe.

Three Problems Text to Screen Software Will Solve

1 – No Microphones in the Audience
An audio problem during a presentation can unravel weeks of planning in a split second. When you implement text to screen capabilities, you do not have to worry about questions not being heard; they will be displayed on the screen for all to see. The only voice projecting is that of the speaker on the stage.

There is also no need for presenters to walk around the crowd chasing after raised hands, nor do people have to wade through the aisles to make it to microphone stands strategically placed around the auditorium. Furthermore, no one likes standing up to wait in line in front of hundreds of people. So, don’t make them!

2 – Apprehension and Fear
Glossophobia is the fear of public speaking. A whopping 75 percent of people suffer some anxiety or downright terror at the thought of getting up in front of a crowd and talking. To make matters worse, this number does not include those who suffer social anxiety or other generalized anxiety disorders. This statistic is of concern to anyone who genuinely wants to hear their audience, because there are so many unasked questions left due to people being afraid to ask them.

By allowing people to ask questions and address their concerns through text messaging, you are allowing anonymity and setting their fears at ease.

3 – Inappropriate Questions
We can all agree, every question is not a good question. There will always be that one person who just cannot wait to get to the microphone, sometimes it’s hard to tell if they have a question or just want to talk. Time is wasted and the audience annoyed. They can be disruptive at best, and at worst can turn a promising gathering into an awkward tangent. Wouldn’t it be wonderful if you could moderate the questions before they get asked?

You can! With text to screen software, your staff can vet questions as they come in, removing those that are inapplicable to the discussion.

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

5 reasons text messaging is a better way to communicate with users than anything you’re using now

5 reasons text messaging is a better way to communicate with users than anything you’re using now

There are many ways to communicate with those around you, but if you’re running a organization that relies on quick interaction with you and your users, a more reliable, faster method may be needed on mobile devices. There are a few options to take when deciding what form of communication you’d like to use, text messaging is perfect for any sized organization, here are 5 reasons why:

1) Quick Response Times
Did you know that 90% of text messages are read within 10 minutes? And if you send a message that falls into that 10%, you’ll be happy to know that on average, people will look at their phones 150 times a day. Text messages to be replied to in real-time or from auto-responders and they’re cost effective. Because of these reasons, difference between the response time of emails or phone calls and text messages is phenomenal.

2) Multiple Streamlined Conversations at Once
Each person in your organization has the ability to answer just one phone call at once. Depending on the size of your organization, and the amount of customer interaction you’ll get, this may not be viable for you. With two-way text messaging, each staffer can engage in multiple text conversations at once, and they’ll be able to reply to new conversations while the first users take time to reply back.

3) Text Messages Keep Users in the Loop
While social media can be a great way to convey messages to your followers, you may not be reaching all of your users among all of the social noise. By texting instead, you’ll be able to send out messages about updates for your organization, new services, and any information you think could be useful to your users and ensure they’ll read it. With certain types of text messaging software, users are able to reply back to you and start a private conversation to get any questions they may want answered.

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4) Make Things Easier for Your Users and Staff
Communication through phone calls can be time consuming, costly and an inefficient way to share electronic data. Users have to write down any information they need, and in the heat of the moment they could easily get information wrong, ask for it to be repeated and grow frustrated. Phone calls have their place, but in many communications all that is required is short, quick information, making text messaging the perfect medium to reach those on-the-move.

5) Provide Great Service and Support
No matter what service you provide, good communication with users is incredibly important. Great service will determine whether users feel comfortable to come back to you again, and this can be difficult to achieve with phone calls or email. If you have multiple users trying to access your line, waiting times may turn users around, something that can be easily fixed with text messaging. Email can be used to reply quickly to users, but without having an obvious notification, users may not notice they have a reply to the email they’ve sent and the reply times between you and your customer could be hours or even days. With text messaging, you’ll be able to provide a much better experience for your users and hopefully it’ll be one they would be happy to come back to.

There are many ways to communicate with your users, but when it comes to reaching them everywhere in the quickest amount of time, nothing beats text messaging. If you host events, conferences or meetings, text messaging is a great way to engage your attendees and increase audience participation.

This article was brought to you by Mosio | Mobile Messaging Solutions. Please feel free to forward it on to colleagues or associates or find out more about how we help more organizations “go mobile” with cost effective two-way text messaging software. To get pricing and sign up for a free, 14 day trial: http://www.mosio.com/eventstrial

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Interactive. Mobile. Engagement.

Texting Can Save Lives by Preventing Youth Suicide

texting-girl

With frequent headlines condemning texting due to everything from poor grammar to car accidents caused by texting while driving, texting may seem more like a curse than a blessing. If used where teens and young adults can most use the help, however, texting could actually save lives.

Youth Suicide is a Serious Concern

Suicide is the 3rd leading cause of death for youth ages 10-24, according to the CDC, resulting in the loss of about 4,600 young lives every year. Even more at risk are LGBT youth, who are 4 times more likely to attempt suicide than their straight peers due to bullying, harassment, abuse, and other victimization.

Youth Choose to Communicate by Text

The Pew Research Center reports that over 3 in 4 teens ages 12-17 have a cellphone and a sizable portion (25% ) access the internet mostly from their phone. This is especially important when considering that 71% of teens say the home computer they use most often is shared with other family members, offering them little privacy.

A whopping 75% of all teens text, as another Pew study found, with older teens (ages 14-17) texting a median of 100 texts a day. Furthermore, only 14% use a landline to talk with friends.

Texting for Suicide Prevention

In recent years, instant messaging as a method of suicide prevention has taken root in an attempt to each more people who may be more comfortable with communication over the internet rather than over the phone. While hotlines and instant messaging are admirable efforts, they may be missing the mark on helping this critical age group.

In northeastern Minnesota, several nonprofits and agencies have already had success with TXT4LIFE, the text-message option as part of their crisis hotline system. The text option is more popular, logging as much as 33 times as many text sessions as phone calls. In 2012 alone, TXT4LIFE aided 1,985 youth seeking help.

Given that youth are especially susceptible to suicide and avid users of text messaging, using text messaging as a suicide prevention tool is not only a possibility but a necessity.

This article presented by Mosio Two Way Text Messaging Software

mHealth NewsByte: 5 Useful Mobile Apps From The US Government, Apps could usher in mobile health revolution, EHRs and mobility: Right from the start

5 Useful Mobile Apps From The US Government

So, although it’s unlikely we’ll ever see an Angry Birds White House edition, the US government have released some mobile apps, and some of them could prove very valuable to you. This article points out 5 apps that you may not know about that could be useful in your life. This includes apps for health care, food management and safety, and family care. These apps help to provide information all in one place to help you improve your day to day life as best as possible.

Read More

Using technology to maintain a personal touch with dental patients

Whilst it’s getting easier to search online and look after your own dental health, there’s nothing like a personal opinion from a professional, and by using technology, patients may be able to get the best of both worlds. By using an online system, a dental patient could search online about their dental health, but also easily book an appointment any time they may need to. Studies have shown that patients now prefer to book appointments online, but at the same time, they like to do the most they can for themselves when it comes to dental care and hygiene.

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Build a High Quality Mobile Health Program for Chronic Disease Management With Center for Technology and Aging’s New Online mHealth Toolkit

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Apps could usher in mobile health revolution

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EHRs and mobility: Right from the start

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Compiled by Mosio mobile messaging software. All copyright belongs to original owners.

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Hospitality News Update: Hotels get more creative with digital screens, Restaurants turn to smartphones, tablets for orders and more, NFC technology trial to begin at McDonald’s in Canada

The Cosmopolitan of Las Vegas has eight large floor-to-ceiling video columns that use photography and film to tell a story.

Hotels get more creative with digital screens

By using digital screens, hotels are displaying digital art to please customers and keep things looking pretty. What I love about the idea of using digital screens is that it’s incredibly easy to change what is on the screen, meaning you can suit up the hotel for whatever time of the year it is, and it’s nice and bright, allowing the screens to act like a source of light. It is expensive however, and a hotel will most likely already be classy enough to be on the 5 star list before installing these new digital screens into their entry room.

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Grand Strand restaurants embrace new technology

By using text messaging, restaurants can not only cut down on costs, but also provide information to customers and thank them for visiting their restaurant in a new, digitally accepting way. As an example, Drunken Jacks is now taking phone numbers from their customers and sending them texts to inform them when their meals are ready. This apparently costs $50 a month, and they won’t have to worry about losing their pagers which cost $80 each and can often go missing.

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Dorsett Singapore Hotel and Residences is Southeast Asia’s First New-Built Hotel Using More Than 95% LED Lamps

Read More 

Restaurants turn to smartphones, tablets for orders and more

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NFC technology trial to begin at McDonald’s in Canada

Read More

Compiled by Mosio mobile messaging software. All copyright belongs to original owners.

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Hospitality News: Revolutionary In-Room Tech, Software For Hotel Industry, The long wait is over

Revolutionary In-Room Tech

Software For Hotel Industry

Running a hotel can be a lucrative business, but managing customers and keeping on track of the state of your hotel can be a hard challenge to maser. Luckily, there is software out there that can help your life as a hotel manager a little easier. It will still take effort and practice, but with the help of some easily available software, your job as a hotel manager will be a lot less stressful, and even experienced hotel managers could probably agree that using software to help run your business can keep you afloat.

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The long wait is over

Asking for the stranger in front of you at your local post office, airport, train station or theme park to hold your place in the queue isn’t exactly a sure-fire way to reserve a spot whilst you’re out doing other things, so until we have an alternative, waiting in-line may be the only option. It may not be long till we do have an alternative though- a software company has developed a system that can allow people to reserve a spot in queue by sending a text message to the place they need to queue at. In essence, you’ll still be waiting in a queue, but in a virtual world, instead of in a physical space.

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Revolutionary In-Room Tech

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Features of Cloud Based Central reservation system for hotels

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Technology Plus Hospitality Equals a New Era in Hotels

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Compiled by Mosio mobile messaging software. All copyright belongs to original owners.

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Hospitality News Update: Revolutionizing Hospitality Industry, Smartphone app helps in restaurant seating, New free software

Travel Mobile

AIRMENU LETS GUESTS PLACE ORDERS WITHOUT THE NEED FOR A WAITER

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New free software for small hotels B&Bs lodges

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Smartphone app helps in restaurant seating

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Mobile Technology Revolutionizing Hospitality Industry

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Why Customer Segmentation Should Be Your Top Mobile Content Priority

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Compiled by Mosio mobile messaging software. All copyright belongs to original owners.

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Dining and Restaurant Reservations Trends [INFOGRAPHIC]

Dining and Restaurant Reservations Trends [INFOGRAPHIC]

This infographic from OpenTable has some great info about dining and restaurant reservations. Since its original creation, a new trend in restaurant reservations is popping up: text messaging. Various services are using the most popular channel on mobile phones to help guests reserve tables and to get notified when their tables are ready instead of using pagers or yelling (which is still used by more establishments than you’d think). In fact, text messaging is being used more and more for hospitality and guest services, with hotels, resorts and spas realizing the value of being able to communicate with guests on the device they never leave home without.

Restaurant owners and managers benefit from text messaging because it is cost-effective, available on almost 100% of mobile phones and enables they to send offers, promotions or collect customer feedback via text message surveys. With more guests becoming more mobile and depending on their mobile text messaging for quick communications, we see it as more than a trend, but a new method of communication that will continue as mobile consumers use messaging more than voice communications in the future.

A few fun facts from the infographic:

  • Italian is the most popular cuisine in all major metro cities except Washington DC, where it is American (go figure).
  • 30% of reservations made on OpenTable are typically booked while the restaurant is closed (really impressive).
  • 7pm is the most popular reservation time (eat earlier or later and avoid the crowds!)

Get a quote for text messaging solutions for guest services.

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Department of Transportation Text Message Alerts Software – SMS Alerts of Construction Projects from the North Dakota DOT

The North Dakota Department of Transportation now uses text messaging, Twitter and Facebook to alert citizens about construction updates in the Fargo metro area.

Information from the NDDOTFargo website:
Due to seasonal spring road conditions, motorists may travel on highways that have some areas of broken pavement and traffic speeds reduced throughout North Dakota. Motorists are urged to watch for road signs, obey posted speed limits and slow down according to road conditions.

The North Dakota Department of Transportation (NDDOT) would like to inform motorists to monitor road conditions by visiting the Travel Information Map at http://www.dot.nd.gov/travel-info-v2/. Road condition information can also be found by calling 511 from any type of phone while in the state or 1-866-696-3511 from any out-of-state line.

Stay informed on NDDOT projects in the Fargo metro area. Choose the way you prefer to receive instant alerts.

TEXT ALERTS:
Text ‘FargoDOT’ to 66746 to sign up directly from your mobile device. You can opt out at any time. Standard message rates apply.

Message & Data Rates May Apply. Text STOP to 66746 to opt-out. Text HELP to 66746 for help.
Privacy PolicySupport Contact / (701) 239-8900

5 Great Uses of Text Messaging for Mobile Workforce Communications

People are texting more than they are talking on their mobile phones. While many businesses are using text messaging as a great marketing or customer service tool, more companies are realizing that text messaging is a more efficient way to communicate with employees, independent contractors and franchisees as well.

Mobile messaging makes it easy to communicate with your on-the-go workforce, whether your mobile workforce is made up of sales reps, field technicians, marketing representatives, service agents, drivers or maintenance workers. We’ve listed some examples below of how text messaging can be used to improve communication efficiencies, saving companies both time and money.

5 Great Business Examples Using Text Messaging for Field Staff and Rep Communications:

  1. Alerts and Announcements: Send real-time SMS updates and alerts to motivate and inform staff. Over 90% of text messages are read by recipients.
  2. Efficient Support: Enable your workforce to send mobile questions and receive answers, saving time over incoming phone calls and voicemail.
  3. Status Updates: Staff can notify the office while on-the-go of their whereabouts and activities, including posting photos with their phones.
  4. Close Sales and Check Inventory: Quick checking of inventory numbers or to secure sales on-site at the client location.
  5. Increase Visibility: Learn what works and what doesn’t by seeing common communication threads among your staff.

We offer free webinars that show how Mosio’s FieldForce can help you easily and efficiently use mobile messaging to maximize productivity, improve visibility and increase revenues.

Live Demo/Webinar: Text Messaging Uses for Field Staff Communications
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Contact Mosio for a quick quote and see how our two-way text messaging software can help.

 

The Competitive Advantages of Mobile Text Messaging: Stats, Facts, and Figures

Text Messaging Makes Businesses More Competitive

Clients often ask us about how text messaging provides them with an edge over their competitors. If you know your company needs to be mobile, why use text messaging? Our short answer is “because every phone is text messaging-enabled and nearly every mobile consumer in the U.S. has it as part of their plan.”

It’s 2017 and while many of the original statistics posted below pale in comparison to the data of today (we’re due for a new post), we’re constantly surprised at how new the SMS channel still is in many industries. We now get asked more about statistics and research showing the text message and mobile usage of older demographics.

We got a lot of great feedback from a blog post we did awhile back with text messaging and mobile facts and figures, so we put together another list of stats, facts and figures we found. Bottom line, adding text messaging to your business communications, whether it be with customers, employees, independent contractors, etc makes you more competitive.

Adding text messaging opens up a new, easy to use communication channel that helps cut through the clutter, costs and time associated with other forms of communication, like talking on the phone. Plus, it’s the preferred method of communication by most mobile consumers. We’re not saying don’t talk on the phone anymore, but if you have a faster, more efficient, cost-effective way to communicate, we think it warrants serious consideration.

Here are some bits of info for you and if you’re interested in speaking about your communication goals and how text messaging can provide you with a return on your investment, contact Mosio here.

The Competitive Advantages of Mobile Text Messaging: Stats, Facts and Figures
“90% Would Rather Use Text Than a Phone Number
GoIP Global, Inc User Survey, November 2010

…of the 82 percent of consumers who prefer on-device self-service, 35 percent are between the ages of 36 and 50 years old, 38 percent are between 25 and 35, and 27 percent are between 18 and 24.”
– Nuance Communications Mobile Customer Care Study

“44 percent of consumers surveyed said they would rather receive product information and other marketing messages through SMS campaigns than via any other channel.”
Direct Marketing Association, July 2008

“The average cost of a live-agent service call is approximately $12. An SMS interaction, on the other hand, costs mere pennies per message.”
ContactBabel Contact Center Analysis Firm

“Interacting with customers via SMS allows the issue to become what RJ Auburn (CTO of Voxeo) refers to as ‘a background problem’ — less of a headache and requiring much less of [company agent’s] time. Text messaging also gives agents a context for every inquiry. Unlike an IVR, SMS can move through these more complex inquiries seamlessly.”
DestinationCRM.com

“94%) have texting included in their phone plan. This makes texting by far the most popular feature of US consumer mobile phone plans. Other popular features include email (80%) and mobile web (78%).”
– New study from IHL Group and RetailConnections.

Texting Is an Underutilized Customer Engagement Tool

– Article by 1to1 Media, Insight and Best Practices from the Customer Strategy Experts

There you go, enough stats to shake a phone at. If you’re looking for text messaging solutions like live voting, live polls, or SMS surveys, contact us. We’re happy to help.

SMS Alerts + Announcements for Conferences and Events

Engage Attendees via Mobile Messaging

  • 4.1 Billion text messages are sent in the U.S. every day.
  • 72% of U.S. adults regularly send and receive text messages.
  • 94% of all mobile phone owners have text messaging included in their monthly plans.

90% of text messages are read by recipients.

Text Message Alerts and Announcements keep attendees up-to-date with the latest information before, during and after your event.

Mosio’s mobile solutions for events and conferences enable event organizers to build a text messaging subscriber list through a number of ways, including web widgets, phone number batch uploading or keyword self-registration so you can begin sending them important messages as soon as possible.

As a perfect add-on to our other mobile services, SMS alerts and announcements give your event a longer tail by letting you continue communicating with attendees after your event has ended, providing you with additional opportunities to

“Mosio’s texting service has become a standard for our annual conference.”
– Ryan Schniederjan, Information & Technology Committee Chair, AAPA

Contact Mosio – We’ll put together a quick and competitive mobile technology services quote for your next conference, event, trade show or meeting.

Our Experience:
We’ve worked with organizers and managers of all size events, from 50 attendees to 25,000. Our enterprise grade mobile messaging platform is able to handle large message volume, ensuring your messages get to your audience on-time, when it counts.

What about Mobile Apps?
We love them and think they’re great, but they’re not ubiquitous and in fact, 30-40% of conference attendees don’t have smart phones. Nearly 100% of your attendees are able to send/receive text messages on their mobile phones making it the perfect medium for event communications.

Text Messaging Use in Business Has Never Been Bigger

4.1 billion+ text messages are sent daily in the U.S.

99% of mobile phones are SMS-enabled out of the box.

95% of mobile customers have text messaging plans.

While much of the mobile industry is focused on apps, location based services and more recently tablet devices, many mainstream consumers are just now catching up to text messaging in the U.S. It’s becoming as ubiquitous as a phone call with plenty of personal reasons when and why to use it instead of calling.

I was recently interviewed by Rob Woodbridge @RobWoodbridge on UTETHER.tv in a piece he calls “Text isn’t dead, it’s just underrated but that’s about to change.” In the interview we talk about how my Co-founder/CTO, Jay Sachdev, and I got into the mobile business, a little bit about our first product “Text a Librarian” and head into our new mobile messaging software for mobile workforces, FieldForce Mobile.

While consumers are obviously doing a lot more texting, more and more businesses are looking for ways to communicate with them via interactive, two-way text messaging software like Mosio. But more exciting is bigger business interest we are seeing via internal communications and FieldForce Mobile is quickly picking up steam.

Some of the uses, functions and industries where we’re seeing two-way text messaging interest or used:

  • Sales and Marketing Representatives
  • Field Technicians
  • Franchises
  • Employee Dispatch
  • Field Rep Support
  • Pest Control
  • Alarm Company Technicians
  • Nationwide Remodelers and Repair
  • Field Service Agents
  • Couriers and Bike Messenger Companies

Our mobile messaging platform was built for any company with a nationwide, regional or city-wide mobile workforce interested in deploying mobile communications using the equipment they already have, without the need to buy new hardware (phones) or download mobile apps.

Texting isn’t dead. Far from it.

Special thanks to Rob for the fun interview. If you haven’t checked out his site, there are some great interviews in the mobile industry.

Video embedded below: