8 Reasons to Research Client Feedback With Mobile Phone Surveys

Before you next seek client satisfaction feedback at your agency or private practice, take a look at these eight reasons to consider using mobile phone surveys.

Have you considered utilizing the power of SMS surveys to collect client feedback?

1. Wide Availability – With an estimated 6.8 billion mobile subscriptions at the end of 2012 at an equivalent to 96% of the world population, there is no denying that conducting research with mobile phone surveys would be accessible to most clients.

2. Cost Effective Each IM, SMS, and other web-based interaction costs 1/10th that of Interactive Voice Response (IVR) and 1/100th that of a live agent transaction.

3. Keep Confidentiality – Given their personal and mobile nature, the average mobile phone rarely leaves the sight of the owner. It has been reported that over 99% of all text messages are read by the recipient themselves. More expensive smartphones are even more likely to be guarded and come with security measures to lock the device or increase the chance of recovery should it be lost or stolen.

4. Ubiquitous – Over 560 billion text messages are sent every month, worldwide.

5. Great Response Rate – SMS Surveys in particular have boasted an average response rate of 25% to 45%.

6. Prompt Responses – About 90% of all text messages are read within 3 minutes of their delivery, increasing the chances that users will respond to your survey. In fact, 98% of completed SMS surveys are collected within 24 hours.

7. Organized Data – In addition to a good response rate, collecting survey answers via mobile phone provides an immediate entry of data into a centralized database for analysis and fewer errors in data entry. This is an improvement over the interpretation of barely legible handwritten responses and far less time-consuming.

8. Proven Success – In the business sector, many businesses have turned to utilizing mobile devices more readily in the interest of competitive advantage. SMS surveys have been used to research customer satisfaction with good results. For instance, 90-94% of customers who answer the first question answer all questions asked and 60-70% of customers provide comments.

Gather data, feedback, and insights with SMS surveys.

Mosio’s SMS surveys software.

4 Studies in Favor of Using Mobile Phones in Cognitive-Behavioral Therapy

Cognitive-Behavioral Therapy, or CBT, is a highly effective therapy used to treat or alleviate everything from smoking cessation to anxiety disorders. Recent research has investigated how mobile phones could be utilized in CBT with some very promising observations.

  1. A community health center incorporated mobile phones as part of a 12 week anti-obesity weight loss program by sending weekly SMS messages about diet, exercise, and behavior modification. About half the participants completed the program and of those, over two-thirds had a reduction in waist circumference.
  2. One study set out to use a mobile app to deliver a computerized CBT program for depression without accompanying therapy and minimal instruction. The researchers had success with almost 2 out of 3 participants completing the program and experiencing significant benefits with their depression both at completion and 3-months following the end of the program.

    Mobile phones can be an important integral part of your next cognitive-behavioral therapy program.
  3. Still yet another study including SMS messages as part of a CBT program confirmed that the use of mobile phones is practical for low-income individuals. Furthermore, the study also received optimistic feedback about the SMS messages that suggested an improvement in self-efficacy. The text portion was so successful that some patients specifically requested to not be removed from the messages and after completion of the program, a few patients asked to keep receiving the SMS messages.
  4. A review of multiple studies using mobile phones described them as “an ideal treatment augmentation/delivery device” due to their numerous benefits like familiarity, ease of use, and widespread popularity. Other benefits include delivering coping statements, sending recommendations for care, near real-time monitoring, prompting homework completion, and even increasing therapeutic alliance through the perception that the practitioner is more supportive by being easily contacted.

Given the broad utility of both CBT and mobile phones, it is very encouraging to see that research is finding many advantages in using mobile texting and applications to enhance CBT to both the benefit of both patients and practitioners.

5 Reasons Texting With Counselors Could Reduce Anxiety

Those suffering from anxiety, including anxiety attacks, panic disorder, social anxiety, generalized anxiety disorder, or even just an especially stressful period, could often use help in managing the anxiety more promptly. Here are 5 reasons that being able to text counselors could be an answer to improving the anxiety.

1. Immediate Help – Texting could be an effective means of short-term, immediate help for people suffering an anxiety attack, be it in the moment or just after. This would enable the client to receive the help they needed when they needed it.

2. A Little Extra Help – There are hundreds of self-help anxiety apps already available, such as SAM, which help users to manage their own anxiety. When a client needs a a little more guidance than what their trusty self-help app offers, however, being able to simply close the app and text a counselor would be tremendously helpful and increase the chances that they client is addressing their anxiety. distressed teenager

3. Easy Access to Help – Even without a smartphone or special app, 91% of adults in the U.S. have a cell phone. For many people, that cell phone rarely leaves their sight and goes with them everywhere. Being able to seek help anywhere at a moment’s notice – literally at your fingertips – is invaluable.

4. Improved Anxiety Monitoring – The flexible, fast, and easy use of texting would allow a client to notify their counselor of an anxiety attack. From there, they could move up their appointment if they need urgent counseling, make a new appointment, or simply make a note of needing to address the anxiety attack in the next appointment.

5. Texting is CBT-Friendly – Internet-based Cognitive-Behavioral Therapy has proven effective for treating social anxiety disorder, treating panic disorder, reducing the number of doctor visits required, and generally improving physical health. It is not a far cry to think that texting, with its ease of use and accessibility, could be effective as a supplemental means to treat anxiety.

This article is provided by Mosio Mobile Messaging Software.

Ever Changing Minds partners with Mosio to launch text messaging for affordable, accessible therapy

Software platform allows for counseling services via interactive TextChat messaging between therapists and individuals, couples and families seeking care.

FOR IMMEDIATE RELEASE

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Aug. 21, 2013SAN FRANCISCOMosio, an award-winning mobile software company providing solutions in healthcare, clinical research, health services and other industries, announces its partnership with Ever Changing Minds. The company’s two-way text messaging platform, TextChat, will enable therapists to engage in interactive conversations to offer counseling to individuals, couples and families via their mobile phones.

“We are excited about working with Ever Changing Minds to supply a solution that improves the efficiency and delivery of counseling services to their clients,” said Noel Chandler, CEO and Co-Founder of Mosio. “Our text messaging software will enable them to further scale their business to provide affordable, accessible therapy throughout the U.S.”

Utilizing the easy-to-use, web-based platform, Ever Changing Minds therapists can have dynamic, two-way conversations and address the needs of several clients simultaneously. TextChat with mobile users allows for ease of communications and availability of services, when and where they are needed, which can reduce barriers for those seeking help.

“We are delighted to work with Mosio to further build on our electronic delivery methods and increase the accessibility of our psychotherapy and life coaching services,” said Ilene Strauss, Psychologist and Co-Founder of Ever Changing Minds. “The software enables us to effectively reach and assist more people nationwide.”


The Mosio platform allows for low cost, efficient communications with mobile users. Some of the features include customizable auto-responders, canned response templates and an 800+ term “textspeak” translator for text messaging acronyms. Ever Changing Minds’ staff can respond to text messages or proactively send messages to individuals via one-to-one or subscriber alerts features.

According to Michael Harris, Licensed Mental Health Counselor and Founder of Ever Changing Minds, “We are excited to use the Mosio solution to further our mission of innovating therapy and offering counseling to individuals, couples and families in their own environments, in a familiar manner, and at times convenient to them.”

Mosio’s software is ideal for healthcare, clinical research, customer support, health services and workforce communications. Learn more about Mosio’s two-way text messaging or sign up for a free, 14-day trial at www.mosio.com.

About Mosio
Currently available in 21 countries including the U.S., Canada, UK, Spain, Australia and South Africa, Mosio’s mobile software provides support and feedback solutions to organizations in healthcare, customer service, clinical research, health services, helplines, hospitality, contact centers and events. Mosio’s technologies have served Home Depot, Southwest Airlines, McKesson, Harvard, Enterprise Holdings, American Hospital Association, Disney, State Farm Insurance, Marriott, Kaiser Permanente and the United States Department of Health and Human Services. For more information, visit http://www.mosio.com

About Ever Changing Minds
Ever Changing Minds was developed with the belief in the fundamental importance of transformation and change. With the purpose to innovate therapy worldwide, the company’s mission is to provide affordable and accessible therapy for individuals, families and couples, in the comfort of their own environments and at their convenience. Ever Changing Minds delivers online counseling services via face to face/video chat, instant messaging, and email as well as through traditional landline and mobile phones. For more information, visit www.everchangingminds.com

Texting Can Save Lives by Preventing Youth Suicide

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With frequent headlines condemning texting due to everything from poor grammar to car accidents caused by texting while driving, texting may seem more like a curse than a blessing. If used where teens and young adults can most use the help, however, texting could actually save lives.

Youth Suicide is a Serious Concern

Suicide is the 3rd leading cause of death for youth ages 10-24, according to the CDC, resulting in the loss of about 4,600 young lives every year. Even more at risk are LGBT youth, who are 4 times more likely to attempt suicide than their straight peers due to bullying, harassment, abuse, and other victimization.

Youth Choose to Communicate by Text

The Pew Research Center reports that over 3 in 4 teens ages 12-17 have a cellphone and a sizable portion (25% ) access the internet mostly from their phone. This is especially important when considering that 71% of teens say the home computer they use most often is shared with other family members, offering them little privacy.

A whopping 75% of all teens text, as another Pew study found, with older teens (ages 14-17) texting a median of 100 texts a day. Furthermore, only 14% use a landline to talk with friends.

Texting for Suicide Prevention

In recent years, instant messaging as a method of suicide prevention has taken root in an attempt to each more people who may be more comfortable with communication over the internet rather than over the phone. While hotlines and instant messaging are admirable efforts, they may be missing the mark on helping this critical age group.

In northeastern Minnesota, several nonprofits and agencies have already had success with TXT4LIFE, the text-message option as part of their crisis hotline system. The text option is more popular, logging as much as 33 times as many text sessions as phone calls. In 2012 alone, TXT4LIFE aided 1,985 youth seeking help.

Given that youth are especially susceptible to suicide and avid users of text messaging, using text messaging as a suicide prevention tool is not only a possibility but a necessity.

This article presented by Mosio Two Way Text Messaging Software