7 Reasons Every Event Manager Should Be Using Text Messaging

Every event manager knows that the job does not come with a step-by-step how-to manual that outlines what you need to do to succeed. Every single one is different, and while they all have the common goal of bringing people together for a common cause, that is where their similarities end. Event managers must be able to multitask skillfully, communicate effectively with many varying personalities, find the best bargains in town to keep budgets bearable, steer gracefully through problems that will invariably occur, and do all of this with confidence and a smile.

No problem, right?

Luckily, today we have the technology that can take just a little of the pressure off. Not many people consider how widespread cell phone use is. However, these statistics are of vital importance to anyone planning a large event, as managers can take advantage of cellular use to help streamline their planning, keeping everyone up-to-date from the first contact through to the post event survey. You can keep everyone in the loop and informed by the push of a button. (Ok, we admit, it takes a few button presses to text – but you get the idea!)

Here are seven reasons every event planner needs to be using text messaging:

1 РThe Pew Research Center found that as of November 2016, 95 percent of Americans have cell phones.

2 – Conversely, only 77 percent of cell phone owners have smartphones. If you rely on event software that requires people to download an app, you will invariably be leaving people out.

3 – Text messaging is the number one utilized feature on phones, with 97 percent of Americans using it daily. You are not forcing people to learn something new, which some may balk at. Texting is something they are adept at and already accustomed to.

4 – Texting is not just for personal use. According to¬†eWeek, 80 percent of people already use it for business, so why shouldn’t they be using it for yours as well?

5 – Email is not where it is at anymore; only¬†20 percent of emails are opened, whereas text messaging has a whopping 98 percent open rate. You can be assured that when you press ‘send,’ your message will get to the recipients promptly, and will actually be seen. No more missed communications!

6 РThe CFI Group discovered in 2012 that texting is what keeps consumers satisfied when it comes to business communications. The technology earned 90 out of 100 points in their survey, while phone calls only earned 77 points. Your customers want to be texted.

7 –¬†eWeek¬†also found that when it comes to business professionals, 72 percent would prefer to text than to use a messaging app.

Don’t make the mistake of making your customers or employees go the extra mile for your event. Show them that you are an event manager that is hip to what they want by offering text messaging for events. You will keep them happy, save money, and are more likely to get that post event survey filled out!

Sign up for a free, 14 day trial of Mosio for Events: http://www.mosio.com/eventstrial

How to Create More Sparks at Your Next Company Meeting With SMS

Raise your hand if you like company meetings? Us too! We like who we work with and try to keep them as fun as possible. Creativity helps as well, but not all meetings can be fun. Or can they? The reality is this: they’re important and absolutely necessary, but a company meeting is essentially a blank canvas. You can paint something boring on it or you can create something amazing. You can create something amazing on the canvas without even using paint! If you haven’t considered using text messaging to improve the interactivity and engagement at your next company meeting, come on in. People are going to be looking at their phones, there’s a great opportunity here to put those mobiles to other good uses.

While the ability to send text messages hasn’t been around for all that long, it seems that these days that we’re barely able to function without it. Text messaging (SMS, texting, etc) has moved well beyond the realm of friends and family communicating more efficiently. It’s being used more and more by businesses to promote products and to communicate with customers. And not just externally. Corporations are increasingly coming to appreciate how text messaging can be used to facilitate efficient team communications.

Text Messaging To The Rescue
Texting allows town hall and meeting participants to truly participate in a new way, making it a useful tool at company meetings. While a very simple technology, enabling mobile users to send up to 160 characters, it’s incredibly powerful, you just need to apply a little creativity to the medium (not unlike the blank canvas that is your company meeting).

Here are a few ideas to create more sparks at your next company meeting:

Encourage Questions
Enabling staff to text in their questions before the meeting makes things more efficient and move along faster. It also provides management with a host of questions staff might have that they can address later.

Pre-Event Surveys
Send out a survey in advance of the meeting to gather information and insights. Depending on what you ask, you can come in more prepared on the meeting approach and better strategize your format.

Raffles or Giveaways
Have people text in a key phrase to be entered to win. Pick a number randomly to see who wins and then send them a text to let them know they won. See “Award Punctuality” below for a way to combine the two.

Idea Sharing
Mobile photos are a great way for people to show or share their visual ideas about something. If you’re using text to screen software, those photos can be projected up onto a screen for everyone to see. Bonus points if the text-to-screen software provider you use support emojis. ūüėé

Polls and Voting
Trying to get consensus on a topic or idea? Text message polls are a great way to let everyone have a say, privately, if necessary. Making a poll is also a great way to use creativity and make it fun for people to participate. Have fun with them and others will too.

Tease and Reveal
Send an alert in advance to the team to let them know about some special guest or new piece of information. Suspense is a great way to build anticipation of something to come at an event.

Agenda in Advance
Agendas keep things running smoothly because they prepare everyone with what is going to be covered and in what order. If you’re an organization that prides itself in running short meetings, you either provide agendas for each meeting or you have a simple format. Sending out an agenda in advance (or reminder of your format) via text message keeps everyone on the same page.

Award Punctuality
We’ve read about companies that make people who are late sing. While probably incredibly motivating, everyone is late at some point, because: clients, co-workers, email isn’t sending, fax isn’t going through (people still use faxes and that still happens). You can use text messaging as a time stamp by having everyone text a word in that is written on a board for X minutes. Or you can use that same word be entry into a raffle. Or…if you’re into shaming the tardy, have everyone at the meeting take photos of those who are late, post them to a screen for the world to see. We don’t recommend this last idea, but we bet some people would rather have their photo up on a screen than have to sing to the group.

Suggestion Box
Some people love raising their hands and speaking their minds. In some of the others, brilliant insights and ideas are going unheard. By encouraging people to text their ideas and comments in, they can do so quietly, efficiently. All information can be looked at and easily shared later in it’s natural digital format vs handwritten notes on paper or written on a whiteboard.

We hope these have been helpful and wish you the best in making your next company meeting a successful and creative one. Hey! While we have your attention, did you know we sell text messaging software for company meetings? If you’re interested in learning more about it, you can visit us or sign up for a free trial to take it for a spin. All of the ideas above can be done using Mosio’s software.

7 Reasons Text Messaging is a Better Way to Engage Your Event Attendees than Anything You’re Using Now

If you think about it, the question and answer period of any corporate event is critical in the context of your audience’s experience: It’s a time for attendees to seek clarification and the last chance for you to positively impact your attendees. While there are many ways to engage an audience in Q&A, not all are created equal when it comes to effectiveness and efficiency. If you’re not using text messaging at your corporate events, you could be missing out on opportunities to maximize audience engagement.

Here are our top 7 reasons why text messaging engages your audience better than any other method you might be using now:

1. Texting Takes Advantage of the Shift in Communication Styles
In recent years, there’s been a shift in communication styles: More people are likely to use text than any other form of communication, especially young adults. Knowing that so many people prefer to text, it makes sense to try incorporating it into your next event.

2. Answer More Questions in a Shorter Amount of Time
Passing around a microphone and asking your audience to raise their hands to speak are two extremely common ways to ask questions at events…That also tend to eat up the most Q&A time. Texting allows for quick, to-the-point information to be exchanged. This means more opportunity for you to answer important questions.

3. Opportunity to Pre-select Questions
You have the ability to moderate text questions at your event. Is there an important point or takeaway you’d like to emphasize with your attendees? Simply choose the best text message questions to accomplish your goals.

4. Texting Reaches the Vast Majority
Many companies use social media outlets to take questions during events. Instead of hoping that the majority of your audience has a twitter account and knows how to use it, rely on the fact that over 91% of adults in the US own a cell phone with texting capabilities.

5. Receive Text Input from All Attendees
Not everyone feels comfortable speaking out at large corporate events, and that’s okay! Text allows an alternate mode of questioning for those who are more apt to utilize written communication.

6. Text Questions can be Submitted Anonymously and Moderated, Presenting the Best Ones for Speaker Responses
There are many important questions that go unasked because someone might not feel at ease attaching their name or face to the issue at hand. Texting anonymously is the perfect way to get these types of important questions asked at your event.

7. Promote Audience Participation
While most other forms of Q&A engage only the person asking the question, texting provides an opportunity for the majority of your audience to interact with you. Event attendees who actively participate retain more information and will be more likely to correlate your event with a positive experience. Allowing everyone to text in a question shifts an attendee’s perspective from passive to active.

Don’t let outdated or inadequate methods of Q&A detract from your next event.

Consider utilizing text messaging software for a more effective, efficient and successful Q&A session.

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

Benefits of Text Response for Event Leaders

Text Response for Events

Creating a back-and-forth dialogue with your audience can be tricky. Since great events and presentations often depend on quality audience participation, this aspect of event planning is not to be overlooked. Text-to-screen services, allowing the audience to respond to a question or comment through text messaging, can be an extremely beneficial tool for a presenter or event leader.

Text Responses in your events allow you to…

Gauge the State of your Audience
Are they focused on what’s being presented? Do you need to take your presentation in a different direction? Gaining a response through text allows you to assess the interest of most, if not all, of your audience members. Of those who own and operate a cell phone, text messaging has become a tool that users utilize on a daily basis. Sending a comment or text during a presentation is quick, easy and something that most audience members can do without taking attention away from the important information at hand.

Open the Lines of Communication
Text response comments facilitate communication between the audience and the presenter. Many barriers to communication are removed. Audience members who don’t feel comfortable voicing their opinion or question publicly can do so anonymously through a text message. Valuable and necessary discussions are brought up, allowing for important information to be exchanged.

Increase Interactivity, Increase Attention
Asking the audience for a text response, whether it be a question, comment, or poll vote, stimulates the audience’s attention. By allowing them an opportunity to interact, you will also increase their attention to the information that is being presented. Your audience takes in information in many different ways, primarily through auditory and visual channels. Taking in information tactilely is one more way you can stimulate your audience’s engagement in your presentation. Just as with taking written notes, text messaging physically engages the audience in a non-typical way, increasing awareness and engagement in the presentation itself.

Allow for Flexibility in your Presentation
You have the ability to take your presentation in many different directions, thanks to input from your audience. Many presenters find the opportunity useful: it often relieves the pressure of hoping the audience benefits from your presentation or event, because you are free to discuss the topics of interest to your audience. Instead of wondering if you’re hitting the right points of interest, you create a more audience-driven presentation.

Audience-to-presenter text response creates a more beneficial and memorable event experience. Implementing text-to-screen software is an ideal way to open the lines of communication and gauge the response of your audience in real-time.

For more information about Mosio for Events, visit: http://www.mosio.com/events

 

Top 5 Ways Text Messaging Enhances Audience Participation

Mosio Enhances Audience Participation

We’ve always been told to turn off our phones for important events and meetings. But what if you were told that allowing your audience to text message during your next presentation could greatly increase overall participation? It’s true: Text-to-screen services are changing the rules when it comes to proper phone etiquette during events and presentations.

Live-broadcasted text messages in the form of questions, comments or poll responses create an engaging dynamic in which audience members feel empowered to participate. We’ve compiled the top 5 reasons why text-to-screen service directly enhances audience participation at your next event:

1. Interact with More Audience Members
Text-to-screen technology has the ability to increase participation through directly increasing the number of audience members a presenter can engage. With many conferences and events being broadcasted online, a text-to-screen service has the ability to make web viewers feel like they are part of the live audience. By giving remote participants equal ability to share and participate in the event, you can substantially increase overall audience participation.

2. Gain Audience Feedback in Real-time
Text-to-screen technology gives power to the audience. Audience members can essentially direct the flow of the event through the use of comments and questions posted on screen. Giving the audience this type of control creates investment that leads to increased participation, simply because they have a hand in shaping the type of presentation they want to view and hear. In turn, the audience cares more about what you, the speaker, has to say.

3. Create a Safe Forum for Discussion
Tough questions that may provoke meaningful discussion often go unasked due to audience member apprehension. A text-to-screen service can provide audience members the anonymity to discuss questions and concerns freely without fear of judgement. Audience members who normally may not be active participants may feel more comfortable making their voices heard.

4. Foster an Interactive Environment
Text messaging involvement improves participation through audience member interaction. It’s easy to zone out or lose focus when a presentation does not contain interactive elements. By utilizing text messaging, audience members are not only hearing the information you provide, they can interact with the information in a personalized way. As an added bonus, audience members who are encouraged to interact during an event are apt to reflect back on the experience as positive and engaging.

5. Create a Novel Experience for Audience Members
By changing the common “turn off your phone” narrative and actively encouraging participants to use their phones to text, you create a novel experience for the audience in any style of event. People want to participate because its a new, fun, and relevant way to keep discussion honest and open.

When it comes to creating impactful events and presentations, audience participation is key. Don’t underestimate the impact that text messaging can have at your next event. Ironically, keeping all phones on and within reach might be just what you need to increase the participation of your audience.

For more information about Mosio for Events, visit: http://www.mosio.com/events

18 Great Event, Meeting and Conference Memes

18 Great Event, Meeting and Conference Memes

We scoured the internet and found these 18 great event, meeting and conference memes. Click on each to open the images into the gallery. Enjoy!

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

10 Reasons You Will Love an Event Text Messaging Service

Have you been considering using an event text messaging service for your next conference, seminar or town hall meeting? Maybe you are on the fence about it or don’t know how your company will benefit from the technology, or perhaps you think it is too technical to implement?

Here are 10 reasons why event text messaging is perfect for you and your attendees:

1 – Use software with no installation, only the internet.
We highly advise against using an application that requires installation. What if the computer you’re using crashes or isn’t available? Use something web-based that works in the cloud and reaches all users who have text messaging (SMS) capabilities. That is 99 percent of phones on the market today!

2 – You can communicate itinerary changes instantly.
If there is a conference room number change, or even a venue or date change, you need to be able to let people know efficiently and immediately. With web-based event text messaging services, you do not have to worry about getting the memo out. Send a text, and you update everyone at once. How is that for ease and peace of mind?

3 – There is no need to rent expensive equipment.
Remove the need for physical audience response systems and clickers that need to be passed out. The technology required is already in your conference-goer’s pockets (their mobile phones), and since they already use their phones every day, they do not have to be tech-savvy to figure it out.

4 – The learning curve for your company is minimal as well.
All that is needed is a laptop with an internet connection, and you are ready to start connecting with attendees.

5 – The two-way messaging engages audiences and increases participation percentages.
It can be scary to stand up in front of a crowd, so many people will not get up and ask questions even when they have them. You know what is not scary? Sending a text – everyone does it!

6 – Your staff can review messages and inquiries as they come in.
The last thing you want is something damaging or offensive popping up on the on-stage screen for all to see. Vet the questions on your laptop before they have a chance to cause embarrassment for your company or constituent.

7 – Collate issues to address or study after the event.
The best event text messaging services enable you to export questions to an Excel spreadsheet for analyzing core concerns, and for answering those that were not discussed live.

8 – People do not have to attend your meeting physically.
Web-based widgets allow virtual attendance from anywhere in the world through smartphone, tablet or computer.

9 – Encourage participation with rewards.
People love to win prizes, and sometimes that is the nudge otherwise shy people need to begin interacting. You can offer real-time prizes like Amazon gift certificates just for people communicating with you!

10 – Increase your return on investment with customized promotional messages.
Enter your contact information or a clear call-to-action that folks can complete right from their mobile phone.

You want your event to be a successful one. Mosio can help.

 

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

 

The Text to Screen App That Isn’t an App at All

A great text to screen app increases engagement and audience participation.

Every successful event does one thing: it gets the audience’s attention and keeps it. What better way is there to do this than by asking for their participation to help guide the event? This may sound like the proverbial “easier said than done” advice, but it can be accomplished easily with a text to screen app!

These applications are great tools to help keep everyone in the audience interested because they can send in questions, comments and even images, which then show up on the large event screens for all to see.

Presenters can scan through the incoming texts to vet out anything inappropriate and to keep things moving along. Afterward, many, like Mosio, allow for the incoming information to be exported to a spreadsheet for review or answering later.

10 Benefits of Text to Screen Apps:
1 – Increased audience participation
2 – No equipment to buy or rent
3 – Everyone knows how to text
4 – No learning curve for the company
5 – Remove the anxiety of verbally asking questions
6 – No waiting in line at microphones
7 – Everyone can read the questions on the screen
8 – Questions are vetted in real-time
9 – Brand awareness
10 – Call to actions can be included

Not only are text to screen apps incredibly useful, but they are beneficial to a wide variety of businesses and events:
1 – Corporate conferences
2 – Churches
3 – Town Hall meetings
4 – Political rallies
5 – Sports arenas
6 – Trade shows
7 – Corporate training events
8 – Restaurants
9 – Bars & Nightclubs
10 – Coaching seminars

This list is by no means exhaustive. Texting apps are useful to anyone who wants to stand out from the crowd and make their event a memorable one. Your situation may be entirely different from anything listed, and we would love to hear how you would use the technology!

Drawbacks to Text to Screen Apps
You may be wondering if there are any drawbacks to these apps. There is one, and that is they require users to have a smartphone to be able to download the application and install it on their iPhone or Android. However, according to an Ofcom consumer research study performed in October 2016, only 77 percent of users in the United States have smartphones.

This data shows that 23 percent of users may not be able to interact with you at your event!

Is there any way you can increase the interactivity for all of your audience? There is, and the answer is to utilize a service that provides everything a text to screen app does, without requiring users to download an application.

Utilizing Text to Screen Without an App
Mosio understands that not all users at your event are going to have a smartphone, and we know it is important to you not to ostracize anyone for their choice of technology. That is why our service is not dependent on an app. The users can interact with your presenters by doing what they do on a daily basis: texting!

All that is required is that their phone has text messaging (SMS) capabilities – and that is 99 percent of the phones on the market today.

If you would like to learn how to make your next event interactive for everyone involved, contact Mosio today.

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

 

3 Problems Text to Screen Software Will Solve

What does your ideal conference, seminar or meeting look like? You have put in the time and money to get the word out. The brochures look beautiful. All of the presenters are lined up and ready to go. You gaze out into the sea of faces, and delight in there not being an empty seat in the house.

Then, it happens: During the question and answer session, someone knocks the microphone doesn’t work or it is making a popping sound. The sound does not amplify anymore, and people in the audience cannot hear the questions, much less the answers. With twenty-three people still in line to get their concerns addressed and two-hundred people in the conference hall getting irritated and restless, you feel the anxiety starting to build as all of your best-laid plans start to fall to the wayside.

As you slowly slink into the background and make a mental note to update your resume, someone comments that you should have used text to screen software, and you just cringe.

Three Problems Text to Screen Software Will Solve

1 – No Microphones in the Audience
An audio problem during a presentation can unravel weeks of planning in a split second. When you implement text to screen capabilities, you do not have to worry about questions not being heard; they will be displayed on the screen for all to see. The only voice projecting is that of the speaker on the stage.

There is also no need for presenters to walk around the crowd chasing after raised hands, nor do people have to wade through the aisles to make it to microphone stands strategically placed around the auditorium. Furthermore, no one likes standing up to wait in line in front of hundreds of people. So, don’t make them!

2 – Apprehension and Fear
Glossophobia is the fear of public speaking. A whopping 75 percent of people suffer some anxiety or downright terror at the thought of getting up in front of a crowd and talking. To make matters worse, this number does not include those who suffer social anxiety or other generalized anxiety disorders. This statistic is of concern to anyone who genuinely wants to hear their audience, because there are so many unasked questions left due to people being afraid to ask them.

By allowing people to ask questions and address their concerns through text messaging, you are allowing anonymity and setting their fears at ease.

3 – Inappropriate Questions
We can all agree, every question is not a good question. There will always be that one person who just cannot wait to get to the microphone, sometimes it’s hard to tell if they have a question or just want to talk. Time is wasted and the audience annoyed. They can be disruptive at best, and at worst can turn a promising gathering into an awkward tangent. Wouldn’t it be wonderful if you could moderate the questions before they get asked?

You can! With text to screen software, your staff can vet questions as they come in, removing those that are inapplicable to the discussion.

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

7 Tips to Use Text Messaging to Make Your Next Event the Most Successful One Yet

Events are all about communication, and when your business hosts one, be it a meetup or full-blown conference, the success of it lies in how well you can communicate and hold your audience’s attention. What better way to accomplish that than by placing yourself in their hands?

Here, we will give you seven ideas to use text messaging for events and make your next one the most successful yet!

1 – Concierge by Text
If your event is a big one, chances are people are going to be attending from all over. You can help make their stay as enjoyable as it can be by ensuring they have all of their concerns answered in a timely fashion. Add a dedicated text number in your event information to have customer service representatives answer their questions about directions, lodging, where the best eateries are and more.

2 – Build Your List
It is all in the list. This sage wisdom has been passed around the internet marketing world for over a decade now, and it is still a relevant piece of advice. Now, you can make it easier on your customers by instructing them to join your opt-in through text message. Add this information to your flyers, put a message up on the screen or have the speaker ask for it so you can see those addresses come flying in real-time.

3 – Run a Giveaway
Encourage interaction by letting your audience know they can win some cool prizes just by interacting with you on their phones. Let them know that at the end of the event a certain number of participants will win and that every person that interacts is automatically entered. The idea of winning something gives added incentive to send in their emails, vote in your polls and whatever other awesome systems you set up.

4 – Calculate Votes
What better way to learn what customers want than by asking them? Gone are the days when you would pass out questionnaires, wait for them to be turned in, and then pay someone to tally up the responses and make a nice little pie chart for you to see if the masses want their widgets in red or blue. These days you can see results calculated as they come in and be certain that the count is right. You know, since machines do not have that whole “human error” element.

5 – Questions, Anyone?
No one likes tripping over microphone wires, much less waiting in line to speak into one. If your guests can ask presenters questions from their phone without the embarrassment of having to actually speak, you will make them very happy indeed!

6 – Gauge Success
You may think your event went off without a hitch, or you might be fearing that it tanked. We all know that the customer is always right, so you better find out what they think. After the event ends, send the attendees a quick survey to see what they thought.

7 – Thank Them
The people who graciously took time out of their busy lives to listen to you at least deserve some appreciation, right? A little thank you goes a long way, and this text will show how much you care.

As you can see, businesses can use text messaging for events in many creative ways. How will you spice up your next get-together with our technology?

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

6 Ways to use Text Messaging, the New Audience Response System for Events

6 Ways to use Text Messaging, the New Audience Response System for Events

Audience response technology has come a long way from the clickers of yesteryear. Today they are versatile tools that can be effective in a myriad of applications, and through the power of software as a service (SaaS) and text messaging, it is no longer necessary to rent physical equipment. Your users do not even need a smartphone! Here are seven examples of how forward-thinking companies are utilizing this exciting technology.

1 – Schools and Universities
Teachers from kindergarten through college can use audience response to give out quizzes that generate real-time answers and consequent assessments faster than putting pencils to paper ever could. The embarrassment of students being in the “spotlight” when raising their hands is removed, so educators see higher percentages of student interaction when utilizing these audience response systems.

2 – Staff Training
These tools are highly useful for workshops and employee training. Testing is quick and efficient, and trainers can analyze knowledge retention immediately to recognize what areas they need to address in more detail.

 3 РEngaging Audiences Through Gaming
How many times have we all sat through conferences and meetings in which we struggle to stay awake? Adding elements of gameplay to speeches and presentations can keep audiences engaged and interested. You can accomplish this through polls, interactive questions and much more.

4 – Risk Management
Risk management is a critical process for a variety of institutions. Audience response technology can be used by team members to gauge many different viewpoints at once, which managers can then quickly turn into visual representations showing the risks of any given project.

5 – City Government Meetings
Towns and cities have long used polling responses to determine how to use budgets, see where the majority of citizen concern is and more. Utilizing instant response, city leaders can reduce analytical time by knowing how voters feel on issues right away. The technology also cuts out wait times in question and answer sessions by removing the need for people to wait for their turn at the microphone, and it likewise reduces impropriety because questions can easily be vetted.

6 – Trade Shows
It can be hard to stand out at trade shows when your booth is surrounded by many others all vying for the attention of the crowd. When a business incorporates audience response systems into their presentations, the spectators will remember them as the booth that gave them a unique experience. You might allow questions by text, set up a trivia game or come up with another way to keep them engaged.

Every day, companies are coming up with new and exciting ways to train staff, get instant feedback from employees and consumers alike, stay in front of their competition and much more. How will you use audience response system at your next event?

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

8 Ways to use Text Message Alerts and Announcements at Events

When it comes to effectively getting your message distributed and read by a large group at your event or conference, text messages knock the ball out of the park. Using text message alerts and announcements are the most effective way to reach the most people and be sure your is actually reaching the people you want to receive it.

Last weekend, the San Francisco Giants were playing and I took my place as the 10th player…on the couch ūüôā It wasn’t long until Buster Possey, our catcher who has a .281 batting average, stepped up to bat. In baseball, a .281 batting average, getting a hit just under 1/3 of the times at bat, is pretty good- it gets you a key position in the lineup and millions of dollars a year.

While I moonlight as the 10th player¬Ě from my couch (and I maintain that my popcorn eating & cheering is critical), if I tried to sell a service that only connected with its intended audience 28% of the time, I certainly wouldn’t be the rookie of the year. I probably wouldn’t even have a business.

Just 28% of mobile phone users in the U.S. have smartphones. Meaning, if you’re counting on getting a message out to your conference or event attendees with an app, you only have a chance with 28% of them. And that’s if all of them use the app.

More than 90% of text messages are read, meaning they are a better medium than email or mobile apps to reach your attendees on-the-go.

Here are 8 ways to use text message alerts and announcements at your next event or conference…

1. Text alerts for schedule updates: When timing at your event changes without warning, the fastest way to get the word out is by text.

2. Text alerts for evening events: If you’ve got some events that are happening after-hours that you want to remind people about, sending a well-timed text is perfect.

3. Send out live live polls and surveys via text message:¬†Attendees at your event are on the go, but they’re also at the point of experiencing your event in real-time. This is the best time to get relevant and good information from them through a live poll.

4. Send text announcements with special offers: It’s good to keep some things a surprise at your event, and when you want to make a secret party, speaker, or prize winner known, text message is an instant way to reach everyone.

5. Text announcements for keynote speakers: Is there a link your keynote speaker references that you want everyone in the audience to have access to? Text it to them at the end of the speech.

6. Text announcements for real-time access: Send updates and announcements in real-time for anything that needs to be known instantly by your attendees.

7. Deliver timely information before, during and after: Want to reach your attendees while they are on their way and just after they leave? You know they’ll be checking their phones…

8. Text message marketing for corporate sponsors: Adding the name of your event sponsors to the bottom of conference text messages increases exposure for their promotions or contests, and your revenue.

View pricing and sign up for a free trial now!
For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/events

Image credit: BaseballPilgramages

Increase Efficiency in Event Coordination With Text Messages

In order to truly have a successful event, you need to have the proper coordination. If you do not coordinate and organize the event properly, you can’t expect it to be a success. There are a bunch of different technologies out there for helping coordinating events. You have ARS (audience response systems), Live Responding, and text messaging among others. However, of all the technologies available, text messaging is at the top of the list.

Text messaging is at the top of the list because it is the only way to send out alerts and update to attendees even if they are not on site. Sometimes a venue, a time, or other important change can happen at the last minute and you need to be able to alert your attendees to the change. This is one of the biggest challenges event coordinators face, because it is often difficult to get the information out to all the attendees. Text messaging can reach at least 95% of your attendees because 98% of all cell phones can get text messages, and almost everyone reads their text messages immediately.

Text messaging can also be incorporated in the Q&A session of your event as well. In the past, people at an event used to have to wait their turn and stand up in front of a microphone and ask their question. Text messaging takes care of that issue. Also, text messaging is the only technology that allows your attendees to ask questions and provide feedback anonymously.

Text messaging can also be used to coordinate among event staff, security, valets, and other essential employees to make the event run smoothly. Normally large events have a dozen staff or more across different areas, and it can be cumbersome managing them all. By using text messaging, you have nearly instant communication and can coordinate effectively, no matter where they may be at the time.

If you have a sudden change in staff, or need a light bulb changed, text messaging can help you get the message out, without needing to pull your hair out by trying to track someone down and tell them.

A lot of events also use text messaging not only in the Q&A session, but also to collect feedback after an event as well. You can ask attendees what they liked about the event, which speakers were best, how the accommodations were etc.

So, the next time you have a big event coming up, consider using text messaging not only to increase engagement in your event, but to make coordinating the event a breeze as well.

How to Ensure Productive Town Hall Meetings by Using Mobile Text Messaging

Nowadays, town hall meetings are very common to discuss any concerns or host celebrations. The main goal of these meetings is to gather everyone together and have some sort of announcement. Many town hall meetings have a Q&A session, however in many cases people don’t participate. Text messaging is an event technology service which can help encourage attendees to participate by asking questions and offering feedback.

One of the major advantages to text messaging, is it allows someone to ask a question or provide feedback anonymously. Some people are not comfortable providing feedback in a public setting in front of a group of people. If you give people an opportunity to provide their feedback or ask questions anonymously, you will increase participation.

In some town hall meetings there isn’t a Q&A session available to attendees due to time constraints or the number of people in attendance. By using text messaging, you will give everyone a chance to ask their question or submit their feedback, without the need to wait their turn in a long lineup. Also, you may collect questions and feedback at one meeting, and then address them at the next meeting. This will help save time, as perhaps one topic that is scheduled does not need to be discussed as there aren’t any questions on it.

 

If town hall meetings are held in a big corporate event, or political, environment, then almost no questions are answered directly anyway. So, there is little incentive for people to stand up and try to be heard in a big group of people, if it’s likely their question won’t be answered anyway. Text messaging allows not only the people in attendance to ask a question, but also it allows the meeting moderators to screen the questions, in case someone is submitting something that is inappropriate. By collecting questions via text message, the event coordinators, moderators, or anyone else can send answers back should they choose as well.

Text messaging has many benefits to help ensure a productive town hall meeting, especially since it allows anyone to have their say. For your next town hall meeting, why not give it a try?

How to Have a More Effective Meeting Using Text Messaging

Meetings are a crucial aspect to any business, as they allow to exchange ideas and bring up any issues that might exist. Because meetings are so crucial to a company you want to ensure that you are making them as engaging as possible, and allow attendees to freely express themselves. By making meetings as engaging as possible, and allowing for easy feedback and participation, you can increase meeting efficiency.

Are your company meetings as effective as they should be? Probably not, because not all participants will provide feedback or ask questions in an open setting for any number of reasons. However, your meeting will never be as efficient as it should be if your attendees do not provide any feedback at all. You need to come up with a way to allow everyone to speak their mind, and encourage them to provide feedback. This method of providing feedback also needs to be easy to use, inexpensive, and not time consuming.

Text messaging is the answer to the question “how to have an effective meeting” because it helps attendees provide their feedback instantaneously and anonymously. Essentially, text messaging gets rid of two issues: Time, and Comfort level. If you have large meetings, not everyone will always have a chance to say their piece, especially if they need to wait in a line or go up to a podium. Likewise, not everyone is comfortable providing their feedback in a setting where all eyes are on them either. Therefore text messaging not only allows everyone to have their say, but also allows those that aren’t comfortable being in the spotlight an outlet which doesn’t make them uncomfortable.

Now, that isn’t to say that everyone who texts in some feedback or a question will have it answered right then and there. As mentioned before, some meetings are rather short, and it wouldn’t be possible to field 100 to 150 different questions or concerns. However, those questions, concerns and feedback can be stored for later use, rather than have them not be received at all.

Every business or company should use text messaging in order to make their meetings more effective. Some companies and businesses may choose to go with a complete ARS (audience response system) but those can be costly to set up, and time consuming to get everyone using correctly. If you want a low cost, easy to use way to get more people to participate in meetings, then you will definitely want to consider text messaging.

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans