7 Tips to Use Text Messaging to Make Your Next Event the Most Successful One Yet

Events are all about communication, and when your business hosts one, be it a meetup or full-blown conference, the success of it lies in how well you can communicate and hold your audience’s attention. What better way to accomplish that than by placing yourself in their hands?

Here, we will give you seven ideas to use text messaging for events and make your next one the most successful yet!

1 – Concierge by Text
If your event is a big one, chances are people are going to be attending from all over. You can help make their stay as enjoyable as it can be by ensuring they have all of their concerns answered in a timely fashion. Add a dedicated text number in your event information to have customer service representatives answer their questions about directions, lodging, where the best eateries are and more.

2 – Build Your List
It is all in the list. This sage wisdom has been passed around the internet marketing world for over a decade now, and it is still a relevant piece of advice. Now, you can make it easier on your customers by instructing them to join your opt-in through text message. Add this information to your flyers, put a message up on the screen or have the speaker ask for it so you can see those addresses come flying in real-time.

3 – Run a Giveaway
Encourage interaction by letting your audience know they can win some cool prizes just by interacting with you on their phones. Let them know that at the end of the event a certain number of participants will win and that every person that interacts is automatically entered. The idea of winning something gives added incentive to send in their emails, vote in your polls and whatever other awesome systems you set up.

4 – Calculate Votes
What better way to learn what customers want than by asking them? Gone are the days when you would pass out questionnaires, wait for them to be turned in, and then pay someone to tally up the responses and make a nice little pie chart for you to see if the masses want their widgets in red or blue. These days you can see results calculated as they come in and be certain that the count is right. You know, since machines do not have that whole “human error” element.

5 – Questions, Anyone?
No one likes tripping over microphone wires, much less waiting in line to speak into one. If your guests can ask presenters questions from their phone without the embarrassment of having to actually speak, you will make them very happy indeed!

6 – Gauge Success
You may think your event went off without a hitch, or you might be fearing that it tanked. We all know that the customer is always right, so you better find out what they think. After the event ends, send the attendees a quick survey to see what they thought.

7 – Thank Them
The people who graciously took time out of their busy lives to listen to you at least deserve some appreciation, right? A little thank you goes a long way, and this text will show how much you care.

As you can see, businesses can use text messaging for events in many creative ways. How will you spice up your next get-together with our technology?

For more information about Mosio for Events pricing and plans, visit:Ā http://www.mosio.com/eventsplans

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An article by Michal Tsur on huffingtonpost points out some very valid arguments about why virtual conferences can be very positive for everybody involved. Typically conferences can be expensive and difficult to arrange, but with the power of the web, a virtual conference could take place anywhere, at any time. We think that it’s pretty exciting to be able to inspire, discuss and theorize with a huge group of people even if nobody is physically sharing one space. Perhaps we’ll see some interesting start-ups to support virtual conferencing in the future.

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If more than two-thirds of event professionals are saying that online attendance is growing, it’s pretty clear to see that not only do the event holders benefit from virtual conferences, but many others can benefit as well.Ā Once again, it’s amazing to be able to harness the power of the web to build bridges between people and allow anybody with internet access to get involved with whatever they feel passionate about. We’re really excited to see what the future of the internet brings us.

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There are applications out there that take use of a smartphone’s GPS capability and turn it into a clever marketing tool. Apps such as Foursquare are ‘social location apps’ that encourage users to check-in to locations on their arrival. Doing so could net the user of Foursquare a special bonus for the place they’ve arrived at such as a voucher or coupon code. By arriving at destinations, a user would also be sharing their check-in with all of their friends on Facebook and Twitter, making Foursquare a perfect tool for reaching out to new people.

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If you are planning an event, being able to make your event mobile friendly will help to build interest, make things easier for those attending the event, and help to leave a mark after the event has finished. Mobile and smartphones are now such a large part of our lives that having something ready and optimized for mobile is like having that something readily available in another language. This article points out 9 tips to make your event more mobile optimized and how it can help.

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It’s easy to create a gathering and then simply talk about something at an event and have a traditional questions and answers session at the end, but if you want to make your event truly interactive, there is a lot of technology out there to help. Both mobile and other digital platforms can be used to truly make your event special, and it can help to make a mark in your attendees minds that they won’t forget. We think this is a great article to help point out some technology ideas that could help spark some inspiration for your own event.

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If you’re interested in the statistics in relation to mobile phone usage and events, this article will help to shed some light. You may be surprised to find out that smart phone usage now beats traditional cell phone usage by a long shot, and 66% of businesses uses mobile in some way for marketing reasons. When planning an event, mobile is more important than it has ever been, and after reading through this it’s quite clear that there are many reasons why.

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Although technology and electronics has become a true gem when indoors, the story can often be changed when facing the outside world. For example, screens from smartphones or laptops are plenty of times harder to see in direct sunlight than they are inside, and weather like rain or wind can damage or hinder electronics, and this can be incredibly frustrating when you’re relying on technology for an event but would prefer to showcase it outdoors. This article points out an interesting case study that was done to help eventholders work their way round traditional outdoor environments such as the wind.

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