5 Industries that Should Utilize Text to TV Screen Technology

Text to TV Screen

Part of the success and appeal of text to screen technology lies in its ability to serve such a wide variety of industries. This technology is accessible to anyone who has basic texting capabilities on their cell phone: a specified telephone number is given to participants at a particular event, allowing them to text comments, ask questions and even respond to a presenter’s question or poll. Participant text is then broadcasted live on screen for the other attendees and presenters to view.

Although texting technology is applicable to any industry that places emphasis on engaging an audience or clientele, certain industries are a natural fit. We’ve listed out five of these industries and their potential uses for text to tv screen technology:

1. Business, Any Sector
Text to tv screen is useful at staff meetings, presentations and just about any company event imaginable. Consider this technology for large corporations or group meetings in which not every employee may get a chance to speak or give feedback. Also, if an employee wants to ask a question or make a comment anonymously, he or she has the ability to do so. Increasing the amount of feedback and accessibility during a presentation and the ability to gauge an audience are just a couple benefits that text to screen technology can provide in a corporate setting.

2. Television Programming
Television broadcasting has come a long way in creating an interactive experience for home viewers. Text to tv screen technology adds another avenue for viewers to feel as though they are actively taking part in the viewing experience. Texting commentary or pictures might be encouraged by a local news station to enhance a viewer’s sense of community, or a television program may broadcast viewer opinions submitted via text. These experiences create a unique and interactive opportunity for both broadcaster and viewer.

3. Education
With an increasing number of schools applying the latest technologies to their classrooms, text to screen technology has many applications in the academic field. While students have the ability to answer and ask questions via text, professors are better able to direct class discussion to meet students’ needs. Students who often forgo asking important questions in class can ask questions without fear of judgement. Additionally, asking large groups of students to respond to a question via text to screen technology provides professors a unique opportunity to asses student comprehension.

4. Entertainment
Concerts and sporting events with large monitors provide great opportunities to utilize text to screen technology. Audience member commentary can add an element of fun and excitement to an already charged event.

5. Politics
In this industry, audience insight and commentary is abundant. Text to screen technology is a great way to broadcast the many voices and opinions that occur during large-scale political events.

Although these industries are varied, text to screen technology helps them all achieve a common goal: engaging as many people as possible to create a positive impact.

For more information about Mosio for Events pricing and plans, visit: http://www.mosio.com/eventsplans

Text Messaging News: Texting service for expecting moms, Digital Way to Share STD Status Now Available in LAUSD, Service lets kids report bullying via text message

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Digital Way to Share STD Status Now Available in LAUSD

A new service has been created to help sexually active people have safe sex. Users of the service will be able to share with one another their own status in regards to sexually transmitted diseases straight from their mobile with the tap of a button. This service has been mainly targeted at young people who may not yet understand the importance of having safe sex. By using smartphones to share this information with one another, young people will feel right at home.

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Service lets kids report bullying via text message

Bullying is never a nice thing to experience, and many helplines out there are available to help those in need of help. A new service will allow children to quietly report to school officials if they are being bullied or if they’ve witnessed bullying themselves through the use of their own cell phones. Kids will be able to text a number for free to alert teachers about any bullying occurring. We think this is a great step to take as children at school can often feel pressured and too scared to make contact with an adult in person.

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Texting service for expecting moms

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Ozark Center takes counseling via texting community wide

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Mobile phones revolutionise youth creativity

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Text Messaging News: Flying by Text Message? OMG!, Kalamazoo-area smart phone users warned of tornado threat, Counselling via text messages

Kalamazoo-area smart phone users warned of tornado threat, whether or not they asked to be

Whilst technology is growing to better predict upcoming natural disasters, for many people there’s often not a warning before something actually happens. One solution to this problem is to send out a message to everybody in the area as soon as a natural disaster, such as a tornado, is predicted to hit. That is what happened to an area in America as locals were surprised to find a message received on their smartphones warning them of an upcoming tornado and to seek shelter. Seeing as smartphones are on our personal selves so often, it makes for a perfect use for sending out emergency warnings.

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Flying by Text Message? OMG!

Okay, so while texting whilst driving may be considered unsafe, pilots in Canada are turning to their mobile phones more often to send and receive texts while flying. However, instead of chatting with friends or texting home to ask what’s for dinner, pilots are communicating with each other to help them learn of any unpredicted change in flight paths to ensure there aren’t any collisions. This is a bit strange when the opposite happens on the road back down on Earth.

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Dinner Made Easy Program is Made Easier with Text Messaging Aimed at Families in Need

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Counselling via text messages

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SMS-based literacy programme: Education may be just a text message away

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Text Messaging News: Texting for better health, Tips to be taken via text, Text reminders help seniors improve medication adherence

 

 

Tips to be taken via text

If you live in Monmouth and want to lend a helping hand to your community you can now text in to the County Sheriff and “tip” them of anything you may think seems a little dodgy in your area. Although the Monmouth police department still advises to call 911 when involved in a crime in progress, you can text to report less serious crimes and advise police officers about anything you may think needs checking. Whether someone has stolen your bike, or there’s an argument over the road that sounds a little too aggressive, you can text in anonymously and your tip will be sent to a computer at the police department.

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Whatever way you look at it, texting can build business

Although Txting lyk ths isn’t going to help your business anytime soon, being able to text within your business to those working with you can help speed things up around the office. Whether you need someone to bring up your coffee from downstairs, or need to quickly relay some information to another colleague, using SMS is a sure-fire way to get your message across as soon as possible. The cost is also a whole lot cheaper than many other forms of communication, and there are even plenty of free IM alternatives designed for smartphone too.

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Texting for better health

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Text reminders help seniors improve medication adherence

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Emergency? In Fairfax, There’s a Text for That

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Text Messaging News: Cellphone exercise scheme successful, Texting campaign puts heart healthy messages in your pocket, Medicine by Text Message: Learning From the Developing World

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Cellphone exercise scheme successful

Sitting in front of a bright screen isn’t exactly what many people would consider the first steps to exercising and staying healthy, but a new exercise scheme may be able to prove those people wrong. 177 people with cardiovascular disease were split into two groups of exercisers. One group received helpful and motivating text messages randomly throughout the day to encourage 30 minutes of exercise, whilst the other group continued with conventional exercise methods. The studies showed that those with the extra SMS help actually felt overall more confident to exercise than those that did not receive any SMS tips.

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Texting campaign puts heart healthy messages in your pocket

The American Heart Association must have taken a page from the books of the New Zealand cardiovascular exercise study because they have now opened up a new text campaign that allows Americans to sign up and receive helpful and encouraging messages to stay healthy and help to reduce the risk of heart disease. In America, heart disease is one of the biggest killers, and by providing tips through SMS the average American will be able to do what they need to stay in top condition.

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The social (studies) network: Africa’s cellular education revolution

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Travel E-Commerce: Customers Prefer the Mobile Source

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Medicine by Text Message: Learning From the Developing World

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Text Messaging News: Could TEXTING be the latest way for doctors to diagnose strokes?, Tanzania’s Healthy Pregnancy Text Message Service, Payment via mobile

Could TEXTING be the latest way for doctors to diagnose strokes?

According to research, texting may be another way to spot stroke symptoms. We already know that garbled and slurred speech are a very clear sign of an upcoming stroke, but an incoherent text message could also be a sign of a stroke. A recent stroke victim could speak and write fine, but after further investigation, texts sent around the time of the stroke showed to be garbled up and filled with less English than normal. This could be used in the future as a sign for loved ones to help those who may be suffering from a stroke.

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Banks Roll Out Customer Service App With Live Mobile Chat

Standing in-line at a bank or waiting on the phone while listening to call center music can make you feel bored and like you’re wasting your time. Two UK banks have tried to replace these two slow methods of communications by offering a mobile chat app that allows business bank users to ask questions to an agent and receive a real reply quickly. If this service gets used a lot, we may end up having to wait for an answer, but if we’re lucky, this could be a solution to those long waiting times in a queue or on a phone.

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Payment via mobile expands to entire Bucharest metro system after pilot project success

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New apps transforming remote parts of Africa

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Tanzania’s Healthy Pregnancy Text Message Service Reaches 100,000 Subscribers in 15 Weeks

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Text Messaging News: Cell phone to manage diabetes, Texting program to help those with prostate cancer, Text Fest for Awareness

Dawn Boylan of Bell Aliant holds a smartphone Wednesday with a text inviting people to take part in a chance to break the Guinness World Record for most people texting for mental health. (INGRID BULMER / Staff)

Texting for health: Using your cell phone to manage diabetes

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New text messaging program to help those with prostate cancer

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Text fest aims to break record for awareness

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MetroHealth Medical Center to start texting appointment reminders this spring

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New tech tools aim to bring health care home

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Text Messaging News: Rwanda’s Health Care Success Story, Text Messages More Helpful Than In-Person Provider Visit, AN EFFECTIVE HIV PREVENTION INTERVENTION

Men texting

New Smartphone App And Mobile Website Help FirstEnergy Utility Customers Stay Connected

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Rwanda’s Health Care Success Story

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Report: Patients Say Text Messages More Helpful Than In-Person Provider Visit

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Health Notes: Text service for suicide prevention sees heavy use

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TEXT MESSAGING AS AN EFFECTIVE HIV PREVENTION INTERVENTION FOR METHAMPHETAMINE-USING MSM

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Expert Q&A: Using Text Messaging for Student Services (Curtis Marsh, KU Info)

Curtis Marsh, Program Director, KU Info

* Tell us about yourself and what you do at the University of Kansas.

I work at the University of Kansas for a program called KU Info.  It’s a collaboration between KU Student Services and the KU Libraries.  The program provides the extended KU community a place to go for their questions about KU life and beyond.

* How do you see text messaging helping students on campus?

With some highly visible violence on campuses the last few years, KU joined the growing number of schools that have an emergency communication systems using  text messaging.  Our Libraries offer an ask-a-librarian service with email, instant messaging and text messaging. KU Info uses a text message system through Mosio.  These are all positive uses of texting services for students, but I feel KU and other universities need to put more focus on such services to increase awareness and usage.  The emergency systems are perfect uses for texting students as long as they have strict parameters for what messages are sent. You want the user to be highly alert when a text comes from the emergency system, so resist the temptation to use it for any other purpose.

* When did you start personally sending and receiving text messages?

I started texting to communicate quickly with my student employees (Why r u late 4 ur shift?!).  Now I reach out via text to friends, family, neighbors, etc.  Like email, it is a good way to send your message when its most convenient for you, and give your recipient time to respond when its most convenient for them.

* How have mobile phones changed your industry?

The biggest change mobile phones have created in my industry is the expectation for instant information.  Before mobile phones (and the internet), KU Info would frequently ask for the user’s contact info so they could get back with them once the answer was obtained.  We rarely do that anymore because of the expectation that the information is immediately available. Thankfully, with well-maintained online resources, that information is indeed immediately available.

* What tips would you give to anyone considering implementing text messaging or mobile technologies for student services?

We almost never push messages to our users.  We would much rather them pull messages from us.  It is tough to give away that much control, but it is a much better way to strengthen the relationship.  I feel that every time our user perceives a message from us as unsolicited, we lose a small piece of their trust. We ask their permission to send messages, then ask them what kind they wish to receive. Again, not easy to offer truly customized messaging, but even an attempt in that direction increases the user’s perception of a one-on-one relationship.

* Any other thoughts about mobile technologies?

It seems right to communicate with our students the way they communicate with each other.  But it is so important to keep from intruding.  We don’t want users to feel the way they did the first time their parents looked at their Facebook page. We want them to view it as a convenience that they can communicate with us via text, not a nuisance that we are trying to use their social medium to do business with them.  A few well-placed messages will keep the user interested without the risk of them ignoring you or worse, blocking your number!

* What kind of mobile phone do you have and any thoughts about apps?

Just got an LG smart phone with Android. Still learning about all the cool apps, but certainly enjoying the voice recognition ones that allow me to speak everything from text messages to full dictation.  Advanced Task Killer is one I think will help me a lot with the to-do list.

* More about Curtis:

Curtis Marsh is on his 16th year at the University of Kansas, having spent five years in technology transfer, six years as Associate Director of Marketing for Continuing Education, and now Program Director of KU Info.  In the late 90’s, he left KU for a few years to work for the Kauffman Foundation and get an MBA from University of Missouri, Kansas City. The common thread between all these positions has been marketing and outreach for the university. In 2010, he added the function of Program Director for the Learning Studio.  The ultimate partnership between libraries and student services, the Learning Studio combines a major campus library with several primary student services offices to create an interactive study environment in the center of campus.

Sex and Health Education for Teens and Young Adults via Mobile Text Messaging – Private, Personal, Anonymous and Effective

Mosio: Text Messaging for Health Education Services

Mosio’s Mobile Text Messaging Solutions for Health Services

There are a number of reasons health centers on campus and in the community are looking into new methods of communicating with Gen-Y, and it makes sense. In order to stay current and connected with teens and young adults, it is imperative to explore the technologies they are using the most.

Mobile text messaging is one of the best communication tools an organization can use today. Numbers tell the story:

  • 4.1 billion text messages are sent each day in the U.S. (CTIA Wireless)
  • Americans overall send and receive twice as many text messages as phone calls per month. (Nielsen Mobile)
  • U.S. Teens (ages 13-17) sent and received an average of 1,742 text messages per month in Q2 2008. (Nielsen Mobile)
  • Text messaging has overtaken email and instant messaging as the main form of communication for college students. (Technology Marketing Corporation)

Text messaging isn’t a fad and it isn’t a new social networking site that will be outdated for a new one in a matter of years. It’s not just growing by leaps and bounds. Texting has quickly become the preferred method of communication for the average American.

160 characters may not seem like enough to convey a question, answer or thought, but the nature of text messaging is quick and to-the-point interactions. In addition, there are new technologies enabling web-to-phone text messaging and conversation “threading”, so a person using a computer online can receive and respond to another person who is sending messages from his/her phone.

Organizations that are adopting these new “textnologies” are seeing a quick return on their investment simply by being able to reach more students, patients, guests, customers and young adults.

9 Reasons to use Mobile Text Messaging for Sex and Health Education for Teens and Young Adults

1. It’s everywhere they are. Phones are in their pockets and in their purses, everywhere they go. Text messaging offers a quick, discrete method of communication whenever and wherever advice is needed.

2. Text messaging technologies exist that provide anonymous interactions, allowing conversations to be private and confidential.

3. It is difficult to get over the hurdle of calling or coming in face-to-face for advice or help. Starting the conversation via text messaging can lead to more personal interactions (phone or appointment) once a level of comfort has been reached.

4. 80% of 18-34 year olds report cell phone as “lifeline” in a recent survey conducted by Sprint.

5. “Sexting” is a real problem. Utilizing the same medium to educate students can make a positive impact on negative behavior. They are obviously communicating about sex with their peers through text messaging & mobile photos, so this channel is open for healthier conversations.

6. 71% of teens and 90% of college students own a cell phone (Pew Internet and Student Monitor, respectively).  Not all own computers or have the privacy at home to be able to consult health professionals and sex education specialists.

7. Young people already understand texting can be used beyond peer-to-peer interactions. American Idol and youth-targeted marketing campaigns have done this for years, so there is no obstacle or major challenge for them to understand how a text messaging service works.

8. Quick, immediate, real-time availability by health services/information specialists can help prevent delayed, long-term issues.

9. It is a lot easier than you may think to implement a text message service and information helpline to reach more teens and young adults.

Need more information on how you can get started? Visit Mosio’s Mobile Text Messaging Solutions for Health Services page or contact us for a free live demo.

Case Study: Scarleteen

Text a Tip Poster – San Francisco Police Department – (SMS Tips and Crime Watch)

For information on setting up Text a Crime Tip Software for Cities, Police Departments and Crime Watch Organizations.

For info about Text a Tip Software for School and Campus Safety.

SFPD Text a Tip - Mosio Mobile Solutions

Text a Crime Tip Poster – San Francisco Police Department

Taken on Valencia Street in San Francisco, CA.

Mobile Text Messaging Crime Tips

(photo taken by Mosio, Mobile Information Systems)

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Mosio Mobile Information Systems – Text Messaging Info for Students & Education (Video)

Mosio’s mobile messaging systems enable teachers, administrators, counselors and student information specialists to set up mobile communications for students, increasing on-the-go access to campus information, reporting real-time emergencies or for questions and answers about classes, events, dates, etc.

The service is web-based, accessible from any internet connected computer, with nothing to download or install and no hardware to buy.

The result is a more informed student body, safer campuses and the ability to promote student services, events and retail outlets.

For more information about Mosio’s mobile solutions, sign up for a live demo.

5 Competitive Advantages Mobile Solutions for Hotels and Hospitality

The Mobile Opportunity for Hotels

Consumers are using their mobile phones for everything. They are surfing the mobile web, they are interacting with friends and brands on mobile social networks, they are making purchases using their phones now more than ever and they are texting nearly twice as much as they are talking. They have come to expect the mobile channel to interact with their favorites brands and to get information immediately through their handsets. Too often, consumers are left disappointed if their mobile experience lacks organization, optimization and the ability to continue the conversation beyond a one-way communication. Hotel guests are no different.

Max Starkov wrote an incredibly thorough piece called “Mobile Marketing & Distribution Strategy in Hospitality: the Future is Already Here.” If you haven’t already, I highly recommend reading it. He touches upon the various elements of mobility for hotels and how they can offer higher levels of service to guests through personalization, location based services, marketing and general info through “mini sites” optimized for the mobile web.

At Mosio, mobile is our business. We know why it’s important and have a good idea where it’s going. We also realize that any hotel exploring the mobile channel for the first time, and for those who have already started harnessing its power, are recognizing the importance of providing an engaging, two-way mobile experience in order to interact with guests before, during and after their stay.

In a recent post, we provided some facts and figures about mobile text message usage in the U.S. and the opportunity for Hotels and Hospitality which, by the nature of statistics, speaks directly to the opportunity available to the entire hospitality industry. Taking it one step further in this post, we want to include some more information and specific competitive advantages the mobile channel offers your hotel and the added level of service it offers your guests.

1. Mobile technologies can save your staff time by enabling guests to help themselves find information.

Hotels are in the questions and answers business. While many would agree that nothing beats a face-to-face answer with a smile, most people prefer to just have a quick answer, easy access to information and to be able to get it no matter where they are. Mobile websites (we call them “microsites”) containing hotel and localized information are a great opportunity to provide guests with helpful information on-the-go without standing in line or calling the front desk. In addition, providing important contact information via microsites will ensure that if your guests don’t immediately find the information they need, they know who to call or text for it.

2. The mobile channel is an engaging, personal medium where you can market and promote hotel services during a guest’s stay with you.

When guests are looking for information, they are the most open to suggestions, including products or services that are offered in your hotel or through one of your partners. Listing specials, promotions and last-minute discounts on your mobile microsites and via text messaging can increase revenue and fill real-time cancellations/openings for hotel services.

3. Mobility doesn’t need to be difficult, expensive or time-consuming.

I once heard someone say “Our mobile strategy is: We need one.” I couldn’t blame him for saying it. With so many different components to creating an effective mobile presence, I couldn’t blame him for not knowing where to start either. Consultants and Mobile Agencies can be great if you have time and money to spend, but consider that expenses start with the development, continue through deployment and often repeat with ongoing maintenance. Many mobile sites and marketing campaigns shut down short of fulfilling ROI due to lack of resources for management and upkeep. Conversely, mobile sites that are outdated show the end-user a lack of commitment to offering mobile services. That said, there is no reason why you should ever have to contact an outside agency to make minor changes to your mobile website or SMS communications.

Add apps to your mobile strategy, and the costs can soon make the whole idea for mobilizing a conversation closer. Simply put, developing mobile apps means programming for 7 mobile operating systems, which in turn means updating each of these apps when their operating systems get updated. A single app can cost thousands of dollars and comes with no guarantee that it will be approved, found amongst the thousands of other apps or downloaded by your customers.

If not agencies and apps, then what?! Consider Mobile Software as a Service (SaaS). Mobile cloud computing via the mobile web is growing quickly and gives you the biggest possible universe of potential consumers with the least cost, time and ongoing management resources. It seems a little odd that the simplest and most focused approach is the fastest and cheapest way to have a mobile presence, but it’s the truth. If you don’t trust that the mobile Internet is the future, consider Google’s view of it.

4. Mobile communication should not be a one way street.

With the diverse avenues for mobile interaction available, not allowing your guests to communicate with you via their mobile devices during their stay (beyond a phone call) is the single most underused opportunity to connect with your customers, gather intelligence and provide higher service levels at the point of experience. The few hotels that are sending mobile communications to guests are doing so by providing room-ready updates or outbound promotions. These are great and informative, but I have yet to see a compelling mobile website or text messaging campaign to customers that offer a truly engaging experience. Polls, voting and “How was your stay?” surveys allow the customer to respond A, B, C and 1, 2, 3 but do not allow the guest to offer freeform feedback. There is much greater value in encouraging feedback throughout a guest’s entire stay, with the ability for hotel staff to respond accordingly, than to receive a survey response “C) Service was satisfactory” after they have already left.

5. When you embrace and execute mobile correctly, your brand is with the guest wherever they are.

Providing information and services via the mobile web and text messaging means your brand is in their pockets and in their purses. Mobile is on-demand, 24/7 and is something that all guests are coming to expect no matter where they are. Harness the power of the mobile channel effectively and your brand, your customers and your bottom line will benefit.

Thanks for reading.

Mosio Mobile Information Systems
“Connecting you and your customers on their mobile devices.”

Invest 30 minutes to mobilize your business. Join us for an online demo and go mobile!

Mobile Answers – About Mobile Software as a Service, Mobile Cloud Computing and the Future of Mobility

Mobile Answers

Mobile Answers – by Mosio

Welcome to our new information, news and commentary resource on  technologies, software as a service, cloud computing and all things mobile. This site was created and is maintained by those of us who work at Mosio, creators of Text a Librarian, the award winning AskMosio Community and Mosio for Businesses, enabling businesses and organizations to communicate with their customers and members on thier mobile devices.

We welcome you to visit often and if you’re interested in how Mosio can help your organization harness the mobile channel, please visit us at www.mosio.com.

Thanks and we look forward to speaking with you.

Have a curious day,

The Mosio Team
Mosio
Mobile Information Systems

Connecting you and your customers on their mobile devices.
SXSW Web Awards 2008 Mobile Winner