Text Message Appointment Reminders Increase Patient Engagement in Clinical Trials (Case Study)

2015 (Active)

IQVIA (formerly, Quintiles)

Key Findings:

  • The amount of daily SMSs sent is positively correlated with study visit attendance rates.
  • 175 average text messages sent per day is statistically associated with a 10.07% average increase in study visit attendance.
  • There was a 91.6% reduction in resources utilized to remind study patients of screening visits.
  • Increased ability to optimize study screening department planning and resources due to appointment confirmations.
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