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How to Increase Audience Engagement at Your Corporate Events

Have you ever organized a corporate event and felt like your message fell flat? Despite your best efforts, connecting with the audience can be a challenge, leaving attendees disengaged and uninterested. Low engagement can result in poor communication, low morale, and a lack of teamwork. But fear not! There are ways to increase audience engagement and make your next corporate event one to remember. In this blog post, we’ll explore some tips and tricks to get real-time feedback, amp up audience engagement with texting, and use creative texting options to create a vibrant environment. With over 96 percent of Americans owning cell phones, texting is a modern solution that is practically a no-brainer. Let’s get started!

Have you ever heard someone groaning about your next company meeting? Perhaps it is an event for which you have planned excitedly, just knowing that this will be the meeting that will pull your team together and create a cohesive company spirit. However, no matter how hard you try, you may struggle to connect with your audience or translate what you speak about at major corporate events into real change at the everyday level in your office. The biggest problem you may face is poor audience engagement, which can eventually translate into poor teamwork, lack of communication and low morale. Use these tips to make your next corporate event one that will be remembered for a long time to come.

Get Real-Time Information from Audience Members

One of the best ways to increase audience engagement is to make your corporate event a two-way street. It can be easy to keep audience members silent while a few favored individuals are allowed to make their presentations. However, without participation, much of what is discussed in these types of meetings will never make it into your audience’s everyday work. By getting real-time feedback and answering questions from the audience, the event becomes important and even fun.

Use Texting to Amp Up Audience Engagement

Texting is a simple technology that the great majority of people participate in quite frequently. By harnessing this simple resource and using it during corporate events, executives can connect with everyone present through audience text questions, polls, surveys and more. Audience questions can be projected onto large screens and answered during the meeting or can be addressed in the following day or two. Participants can brainstorm and share new ideas via text. They can also participate in the more hotly anticipated parts of the event, such as raffles and giveaways.

“Wow, the guys at Mosio might be the coolest I’ve worked with. Quick, friendly, smart…”
– Christi Day McNeill, Southwest Airlines

Use Creative Texting Options to Create a Vibrant Environment

Of course, many other ideas have been used in the past for improved participation. However, most of them have their downfalls. For example, open mic question-and-answer sessions take lengthy amounts of time and keep away people who are afraid to speak in public. Pen-and-paper surveys may provide similar results, but processing them will take far longer than would a Web-based survey performed through texting. Texting is the modern solution to an age-old dilemma and is a way to take your corporate events from boring to stimulating.

Because over 96 percent of Americans currently own cell phones of some type and well over 90 percent of these people regularly use the texting feature on their phones, using audience text questions, polls and surveys at your next corporate event is practically a no-brainer. While there are many types of text messaging software available for corporate use today, Mosio Q&A offers a unique option with an easy-to-use platform, sorting and organizing capabilities and projection features. Using Mosio’s software, you can improve audience participation, make corporate events fun again and get a better idea of what your team members are really thinking.

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